Marketing management discussion
Question Description
The “boiled frog” phenomenon is a business term of
significant to business in general and to strategic management in particular.
Based on your research, describe how this phenomenon applies to business and
particularly to strategic management?
Share a specific business /company examples, discuss the
particular situation where the boiled flog phenomenon occurred. What reason(s)
do you attribute this particular phenomenon to? What could the business have
done to avoid the effects of the phenomenon?
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