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In your own words, explain what market segmentation, targeting, and positioning are and how important these concepts are to a purely online business.
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Week 8 Nestlé: The Infant Formula Controversy Case Study
Follow case study writing guide.A GOOD paper will typically run from a low of around 12 pages to a high of 16 or so with p ...
Week 8 Nestlé: The Infant Formula Controversy Case Study
Follow case study writing guide.A GOOD paper will typically run from a low of around 12 pages to a high of 16 or so with proper organization and citations.please see attached case study and HBS- 6 Chapter Style- Paper has to be in this format, do not answer the questions on the casestudy but follow the attached Guide.Step 1= an analysis of the entire situation. This includes a SWOT analysisStep 2 = identification of the core marketing problem as YOU see it. Step 3 = analysis the internal and external environmental forces that caused this problem to emergeStep = 4 generate three separate and fully detailed alternative solutions of your own design which could solve the problem identified in step twoStep 5 = choose the one BEST solution from the three you created in step four and describe WHY it's the best one.Step 6 = detail the step by step action plan to operationalize that plan.
Stratford University Staffing Discussion
Measurement and External Selection I
1. Complete the Following:
Read Chapters 7 and 8 in your Staffing Organizations Te ...
Stratford University Staffing Discussion
Measurement and External Selection I
1. Complete the Following:
Read Chapters 7 and 8 in your Staffing Organizations Textbook.
2. Initial Discussion Post (Minimum 300 words):
Answer the following question in a scholarly post of 300 words or more by Wednesday.
Assume you are assisting in the conduct of job analysis as an HR department representative. You have encountered several managers who want to delete certain tasks and KSAOs from the formal job description that must do with employee safety, even though they are clearly job requirements. How should you handle this situation?
FGV System Development Life Cycle Planning and Analysis Paper
Assignment 1: System Development Life Cycle: Phases I & II – Planning and AnalysisRead the details of the Larson Proper ...
FGV System Development Life Cycle Planning and Analysis Paper
Assignment 1: System Development Life Cycle: Phases I & II – Planning and AnalysisRead the details of the Larson Property Management Company case scenario attached. The Chief Executive Officer, Mr. Larson, and the Chief Financial Officer, Ms. Johnson, would like to increase the efficiency and effectiveness of the HR functions, as well as reduce overall HR costs. Mr. Larson and Ms. Johnson would like you, the HR Director, to serve as the change agent of the project. In this assignment, you will develop a plan and analysis (planning and analysis phases of the Systems Development Life Cycle (SDLC)) of the current business based on the details of the scenario.Instructions:Write a two to three-page proposal, in which you:Introduction and Plan1. Detail the current situation for the company, focusing on the issues that the organization is currently facing from using a legacy HRIS. Explain your plan for moving forward to address these issues.Needs Analysis2. Based on the issues the organization is currently facing, identify the new system needs. Identify change team members who will help identify system need and specify their role and responsibilities.Interview, Questionnaire, Observation, or Focus Group3. Determine how additional data will be collected regarding system needs. Determine how change management team will collect data during the exploration phase. Specify if team members will use interviews, questionnaires, observations and/or focus groups to collect data from end users. Provide at least five essential questions that will be asked of end users via interview, questionnaire, observation, or focus group.Conclusion4. Explain two to three reasons why the company would benefit from adopting an HRIS. Focus on how the HRIS would address the current HR needs of the organization.Resources5. Use at least two quality academic resources in this assignment. Note: Wikipedia and similar websites do not qualify as academic resources.Your assignment must follow these formatting requirements:Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.Include a cover page containing the title of the assignment, your name, your professor’s name, the course title, and the date. The cover page is not included in the required page length.Include a reference page. Citations and references must follow APA format. The reference page is not included in the required page length.Additional Information - This may be helpfulIndustry Brief: Jeffrey D. Miller, Deloitte ConsultingThe world of human resource information systems (HRIS) has shifted over the past decade. Now more than ever, organizations are driving changes in human resources (HR) and their associated system based on business needs. All industries are witnessing increased global competition, which is increasing the need to manage talent and costs of HR services. An increase in generational expansion in the workforce is driving the needs to increase focus on employee engagement. These challenges are disruptions. HR has a clear opportunity to lead through the disruptions by focusing its strategy on resolving these issues. Transitions in HR operating models, alignment of policies, and business processes are the key for HR to resolve the HR challenges facing its business.Through all of the disruption, technology is HR’s enabler. Organizations must remember this principle. Whether the organization is investing in a custom portal and related technology, enhancing an existing infrastructure, or implementing a cloud-based solution, the same rule applies: Technology is the enabler, not the solution to the business challenges. Using new technology to drive a poorly designed policy or process will result in a bad process, employee experience, and unmet executive-level expectations.Organizations are changing their HR service delivery model to enable a greater impact in all industries. The focus: Adapt the operating model to attend to business issues and movements in the market. This shift requires HR to look at how it operates across many facets including recruiting, career management, acquisition and divestiture management, and how its technology enables the business needs.The same global competition in the market is propelling changes in talent management. To remain competitive, there is a dramatic shift in the focus on understanding their talent base and aligning the skill growth to expansions and shifts in the market. The right process changes driven by the right information to make decisions related to recruiting, succession planning, and learning are critical to this effort.The generational shift cannot be ignored. Many organizations are seeing up to four distinct generations resident in their workforces. Each generation has different needs and ways of working professionally and personally. This creates a need for HR and management to be sensitive and adapt the methods of employee engagement in day to day work, performance, provisions for career trajectory and learning. This area is especially sensitive to being overly burdened with technology—relying on exchanges and messaging through technology rather than employing the technology to concentrate and foster conversations.Selecting the right technical solution for the HR needs is significant. Most applications offered meet the majority of any organization’s requirements. The real difference is in how the applications fit in driving the HR objectives and business needs of the organization. The selection, and ongoing monitoring, is becoming more closely aligned with strategy in many organizations. The selection is not a one-time decision. It is something that has to be closely managed. Innovation in HR technology is moving at a staggering pace. This pace will continue. The world of HR technology offers multiple options and investments levels. For HR to lead through business disruptions, the monitoring and review of technology’s fit with HR business objectives must be an ongoing and formalized role in the organization structure.In summary, to have the greatest impact, HR must focus on understanding the true business and market direction of its organization, adapt its processes and policies to contribute to meeting the business needs and then implement the model and technical solutions, which enables the right level of information to enable decisions, employee engagement, cost management, and ease of maintenance.
DMCC Applying Analytic Techniques to Business Royal Bank of Canada PPT
Sharing Your Presentation DraftDiscussion ResourcesThe following resources will help you complete this discussion and may ...
DMCC Applying Analytic Techniques to Business Royal Bank of Canada PPT
Sharing Your Presentation DraftDiscussion ResourcesThe following resources will help you complete this discussion and may be useful in completing your fourth assignment.Nussbaumer Knaflic, C. (2015). Storytelling with data: A data visualization guide for business professionals. Wiley.Chapter 8, "Bringing It All Together."This reading walks through one complete scenario: receiving raw data, understanding the context, and telling the story with a data visualization.Taylor, D. (2013). Add work samples to your LinkedIn profile [Video]. Portfolio and Work Samples.InstructionsFor this discussion, post your a draft of the PowerPoint presentation you are preparing for your Unit 10 assignment. Note any specific areas you would like your peers to focus their feedback on or any questions you may have. In addition, describe how you can showcase your assignments to demonstrate your competency in this area enhancing your career prospects.Try to post as early in the week as possible to give others time to provide thoughtful, substantive feedback. DISCUSSION PARTICIPATION SCORING GUIDE DISCUSSION PARTICIPATION GRADING RUBRICCriteriaNon-performanceBasicProficientDistinguishedApply relevant course concepts, theories, or materials correctly.25%Does not explain relevant course concepts, theories, or materials.Explains relevant course concepts, theories, or materials.Applies relevant course concepts, theories, or materials correctly.Analyzes course concepts, theories, or materials correctly, using examples or supporting evidence.Collaborate with fellow learners, relating the discussion to relevant course concepts.25%Does not collaborate with fellow learners.Collaborates with fellow learners without relating the discussion to the relevant course concepts.Collaborates with fellow learners, relating the discussion to relevant course concepts.Collaborates with fellow learners, relating the discussion to relevant course concepts and extending the dialogue.Apply relevant professional, personal, or other real-world experiences.25%Does not contribute professional, personal, or other real-world experiences.Contributes professional, personal, or other real-world experiences, but contributions lack relevance.Applies relevant professional, personal, or other real-world experiences.Applies relevant professional, personal, or other real-world experiences to extend the dialogue.Support position with applicable knowledge.25%Does not establish relevant position.Establishes relevant position.Supports position with applicable knowledge.Validates position with applicable knowledge.Presenting Data Analysis Results EffectivelyOverviewMoving average calculations help interpret data. You can easily add a moving average calculation to your stock price scatterplot and use the information to add to your interpretation of the five years of stock price data. You will add the moving average calculation to your stock price scatterplot for this assignment.How much an analysis is valued can depend heavily on how well the results of that analysis are articulated. Communicating the results of your data analysis so the applications to your business are clear and explicit can greatly enhance the value of your analytic work.In this assignment, consider how you can best communicate the results of your enhanced business report to your supervisor and colleagues.Review any feedback you received on your week 8 assignment, your additional moving average calculations/ information, and your draft presentation in the Unit 9 discussion to an excellent business report presentation for the assignment.ScenarioYou are a senior analyst in a business. You may choose any publicly traded company of interest that has practical meaning for you including the company you used for week 8 assignment.Your immediate supervisor read your last analytics report on the company’s historical stock performance and was impressed with your work that she has asked you to add to the report and present the key points from that report at a company-wide meeting.Your RoleYou have been invited to present the highlights of your analytics report at an annual company-wide meeting that employees of all levels will attend. You have been allotted no more than 10 minutes and 10–12 slides. The purpose of your speech/presentation is to explain how the results of your analysis apply to the business and how the data you are presenting may impact various aspects of business context.InstructionsCreate a 10–12-slide PowerPoint presentation with detailed presenter's notes including citations on slides and in Notes area of slide. You may also add a recorded voice-over in which you present and interpret data, graphs, descriptive statistics, etc. but the voice-over is not required.Format your presentation as follows:One title slide.Introduction slides explaining the business context.Four graphics slides: one for each of the four charts in your report. Be sure to add moving average to your stock price chart.One slide on descriptive stats.Two or more conclusion slides explaining the application of each graph in the chosen business context.One slide calling for discussion and questions.One slide thanking everyone for their attention.One slide with APA-formatted references.Additional Requirements Eliminate all bias from your presentation by using supported facts.Use short but complete sentences that are clear, comprehensible, and free of jargon for each bullet point.Include no more than five bullet points per slide if possible.Include APA-formatted in-text citations where appropriateEnsure your presentation is relevant to and easily understood by everyone in the audience. Remember, you will be speaking to people of all levels in the company.If you include a voice-over in lieu of presenter's notes, your recording should be no longer than 10 minutes.Your written communication should be free of errors that detract from the overall message.Include an APA-formatted references slide at the end of the presentation.EvaluationBy successfully completing this assignment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:Competency 1: Explain how data management techniques and tools are used to support business decisions.Describe the company background and the practical business context.Explain how the results of the data analysis can be applied to the business context.Competency 4: Present the results of data analysis in clear and meaningful ways to multiple stakeholders.Interpret or explain the meaning of the four different graphical representations of data.Format citations and references correctly, using current APA style.Present content clearly, professionally, and logically for the identified audiencePresenting Data Analysis Results Effectively Scoring Guide
CRITERIANON-PERFORMANCEBASICPROFICIENTDISTINGUISHEDDescribe the company background and the practical business context.20%Does not describe the company background or the practical business context.Describes the company background or the business context, but not both.Describes the company background and the practical business context.Thoroughly describes the company background and the practical business context using examples and details that demonstrate exemplary understanding.Interpret or explain the meaning of the four different graphical representations of data.20%Does not describe the four different graphical representations of data.Interprets or explains the different graphical representations of data but indicates lack of professional understanding of the graphs in context.Interprets or explains the meaning of the four different graphical representations of data.Interprets and explains thoughtfully the four different graphical representations of data in a way that indicates exceptional understanding of the strategies and provides examples from the field.Explain how the results of the data analysis can be applied to the business context.20%Does not explain how the results of the data analysis can be applied to the business context.Partially explains how some results of the data analysis could be applied to the business context, or application is irrelevant to the context.Explains how the results of the data analysis can be applied to the business context.Explains in detail how the results of the data analysis can be applied to the business context and provides specific examples.Format citations and references correctly, using current APA style.20%Does not format citations and references using APA style.Formats citations and references with errors in APA style.Formats citations and references correctly, using current APA style.Formats citations and references flawlessly in current APA style.Present content clearly, professionally, and logically for the identified audience.20%Does not present content clearly, professionally, or logically for the identified audience.Presents content with some flaws in organization or clarity that affect professional delivery for the identified audience.Presents content clearly, professionally, and logically for the identified audience.Presents content with exceptional clarity, organization, professionalism, and appropriateness for the identified audience.Planning Ahead: Presenting Data Analysis Results EffectivelyFor your Unit 10 assignment, you will assume the role of a senior analyst in a business who has been asked to make a company-wide presentation of your analytics report, including a PowerPoint deck with recorded voice-over or detailed presenter's notes. You will have the opportunity to share a draft of your presentation with your peers in this unit's discussion to solicit feedback before submitting your final assignment. In preparation for the assignment, read the full instructions and scoring guide to ensure that you understand all criteria, and begin preparing your draft, in which you will present and interpret four graphs from the report you created in the last two assignments. Format your presentation as follows: 1 title slide.1 introduction slide explaining the business context.4 graphics slides: one for each of the four charts in your report, with interpretations of each representation.2 conclusion slides explaining how the data analysis results can be applied in the chosen business context.1 slide with APA-formatted references.
Grand Canyon Marketing Plan & Corresponding Crisis Communication Plan HW
The purpose of this assignment is to create a marketing plan and corresponding crisis communication plan for dissemination ...
Grand Canyon Marketing Plan & Corresponding Crisis Communication Plan HW
The purpose of this assignment is to create a marketing plan and corresponding crisis communication plan for dissemination through social media.Whereas social media originally began as a means for friends to stay in touch, it has quickly grown into an expansive platform for connecting people all across the world, and it plays an integral role in any marketing initiative. In the industry of sports marketing, social media allows fans to engage with teams and brands and enables news to disseminate in real time. Audience members can respond to sports events with tagged photos and hashtags, while athletes can communicate directly with their fans, promote sponsors, and keep the public informed of their schedules. Viewers can live-stream games on multiple platforms. Teams can track fan engagement, spending, and attendance while posting game schedules, selling tickets, and promoting fan-specific content through their own mobile apps. Essentially, social media is a fundamental tool by which sports marketers can create competitive advantage for themselves within the sports business landscape.This assignment will be completed in two parts. For the first part, assume that you are tasked with developing a social media marketing plan for the sports team of your choice. This team is relocating to a new home stadium on the opposite side of the city and needs promotional material for rolling out this announcement. While the move is not a rebranding of the team name, logo, or mascot, consider how you could market this move with a positive spin that will honor fan loyalty.Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team, organization, or brand.You may use the "Social Media Marketing Plan Template" to brainstorm and organize your thoughts, but the assignment you turn in for grading will be submitted as a 500-750-word paper. The plan should include at least three or four sentences on each of the following elements.Marketing Goals – Explain the message you are trying to communicate to your target audience and relate the anticipated outcome of this communication.Target Audience – Determine the fan DNA of the team and provide a profile of the consumer you are targeting. List this fan's top five consumer traits.Message – Relate the core content of your social media marketing plan: the announcement of the team's relocation. What specifically do you want fans to know about the relocation? How will you be communicating this: an infographic, a photo, a photo series, a video clip? Provide rationale for why you are choosing this method of announcing the relocation and remember that this message should support the larger goals of the team and its brand.Social Media Platforms – Decide which three social media platforms you will use to disseminate this information about the team's rebranding in order to reach the greatest segments of the team's target audience. How do the social media platforms you have chosen reflect the team's fan DNA?Audience Influencers – Determine influential people within your organization or current fan base who can act as influencers of and supporters for your campaign. Consider players and coaches, team sponsors, recognizable leaders and fans, and celebrity endorsers. Explain why the individuals you have selected will be optimal spokespeople for this campaign.Timeline – What are your goals when it comes to the timeline of this campaign? Outline the agenda for your campaign's release based upon the timeliness of the season, its relation to the team's relocation, and any other special events.Competitive Advantage – Explain how the marketing strategies of this social media campaign will help the team gain an advantage over their competition.Evaluation Metrics – How will you measure the success of your social media campaign? Describe at least three methods of evaluating the campaign's success on social media. (For example: increase in total number of followers on a particular social media site, number of interactions or hits on the social media content, sales results and revenue generated directly by the campaign, or the number of likes/shares/comments related to the campaign, etc.)Mock up an image of the social media content you would post to announce the team's relocation. You are welcome to use Photoshop, if you have access, or to utilize a free platform, such as Canva, to enhance the quality and design of your content. Select your wording, images, and content carefully, remembering to follow the format used by each specific social media platform (e.g. character limits, use of hashtags, etc.). Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team.For the second part of the assignment, in approximately 250 words, develop a crisis communication plan and describe how you would tactfully use social media to preemptively navigate a negative situation before it spins out of control and becomes detrimental to the team. In the case of this sports team relocation, fans may be upset about how the move to a new stadium will affect their priority as season ticket holders or how it will affect their commute to and from games, or the general public in the vicinity of the new stadium may be displeased with the influx of traffic/increase in noise on game days. How would you use social media to counter a potentially negative backlash while supporting the team and encouraging fan involvement in a strategic way?While you may not be able to respond to every negative social media response, provide some general ideas of the types of replies you might include to combat the potentially negative responses on each of the three platforms in your social media campaign.Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
FIU Management Happy and Work Life Essay
Please divide paper into two. In the first page, write about how you can be happier in life. Then, in the second page, wr ...
FIU Management Happy and Work Life Essay
Please divide paper into two. In the first page, write about how you can be happier in life. Then, in the second page, write about how you can be happier in your work life. Please separate these two parts under two main headings such as “HOW I CAN BE HAPPIER IN MY OWN LIFE,” and “HOW I CAN BE HAPPIER AT MY WORK LIFE.”
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Week 8 Nestlé: The Infant Formula Controversy Case Study
Follow case study writing guide.A GOOD paper will typically run from a low of around 12 pages to a high of 16 or so with p ...
Week 8 Nestlé: The Infant Formula Controversy Case Study
Follow case study writing guide.A GOOD paper will typically run from a low of around 12 pages to a high of 16 or so with proper organization and citations.please see attached case study and HBS- 6 Chapter Style- Paper has to be in this format, do not answer the questions on the casestudy but follow the attached Guide.Step 1= an analysis of the entire situation. This includes a SWOT analysisStep 2 = identification of the core marketing problem as YOU see it. Step 3 = analysis the internal and external environmental forces that caused this problem to emergeStep = 4 generate three separate and fully detailed alternative solutions of your own design which could solve the problem identified in step twoStep 5 = choose the one BEST solution from the three you created in step four and describe WHY it's the best one.Step 6 = detail the step by step action plan to operationalize that plan.
Stratford University Staffing Discussion
Measurement and External Selection I
1. Complete the Following:
Read Chapters 7 and 8 in your Staffing Organizations Te ...
Stratford University Staffing Discussion
Measurement and External Selection I
1. Complete the Following:
Read Chapters 7 and 8 in your Staffing Organizations Textbook.
2. Initial Discussion Post (Minimum 300 words):
Answer the following question in a scholarly post of 300 words or more by Wednesday.
Assume you are assisting in the conduct of job analysis as an HR department representative. You have encountered several managers who want to delete certain tasks and KSAOs from the formal job description that must do with employee safety, even though they are clearly job requirements. How should you handle this situation?
FGV System Development Life Cycle Planning and Analysis Paper
Assignment 1: System Development Life Cycle: Phases I & II – Planning and AnalysisRead the details of the Larson Proper ...
FGV System Development Life Cycle Planning and Analysis Paper
Assignment 1: System Development Life Cycle: Phases I & II – Planning and AnalysisRead the details of the Larson Property Management Company case scenario attached. The Chief Executive Officer, Mr. Larson, and the Chief Financial Officer, Ms. Johnson, would like to increase the efficiency and effectiveness of the HR functions, as well as reduce overall HR costs. Mr. Larson and Ms. Johnson would like you, the HR Director, to serve as the change agent of the project. In this assignment, you will develop a plan and analysis (planning and analysis phases of the Systems Development Life Cycle (SDLC)) of the current business based on the details of the scenario.Instructions:Write a two to three-page proposal, in which you:Introduction and Plan1. Detail the current situation for the company, focusing on the issues that the organization is currently facing from using a legacy HRIS. Explain your plan for moving forward to address these issues.Needs Analysis2. Based on the issues the organization is currently facing, identify the new system needs. Identify change team members who will help identify system need and specify their role and responsibilities.Interview, Questionnaire, Observation, or Focus Group3. Determine how additional data will be collected regarding system needs. Determine how change management team will collect data during the exploration phase. Specify if team members will use interviews, questionnaires, observations and/or focus groups to collect data from end users. Provide at least five essential questions that will be asked of end users via interview, questionnaire, observation, or focus group.Conclusion4. Explain two to three reasons why the company would benefit from adopting an HRIS. Focus on how the HRIS would address the current HR needs of the organization.Resources5. Use at least two quality academic resources in this assignment. Note: Wikipedia and similar websites do not qualify as academic resources.Your assignment must follow these formatting requirements:Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.Include a cover page containing the title of the assignment, your name, your professor’s name, the course title, and the date. The cover page is not included in the required page length.Include a reference page. Citations and references must follow APA format. The reference page is not included in the required page length.Additional Information - This may be helpfulIndustry Brief: Jeffrey D. Miller, Deloitte ConsultingThe world of human resource information systems (HRIS) has shifted over the past decade. Now more than ever, organizations are driving changes in human resources (HR) and their associated system based on business needs. All industries are witnessing increased global competition, which is increasing the need to manage talent and costs of HR services. An increase in generational expansion in the workforce is driving the needs to increase focus on employee engagement. These challenges are disruptions. HR has a clear opportunity to lead through the disruptions by focusing its strategy on resolving these issues. Transitions in HR operating models, alignment of policies, and business processes are the key for HR to resolve the HR challenges facing its business.Through all of the disruption, technology is HR’s enabler. Organizations must remember this principle. Whether the organization is investing in a custom portal and related technology, enhancing an existing infrastructure, or implementing a cloud-based solution, the same rule applies: Technology is the enabler, not the solution to the business challenges. Using new technology to drive a poorly designed policy or process will result in a bad process, employee experience, and unmet executive-level expectations.Organizations are changing their HR service delivery model to enable a greater impact in all industries. The focus: Adapt the operating model to attend to business issues and movements in the market. This shift requires HR to look at how it operates across many facets including recruiting, career management, acquisition and divestiture management, and how its technology enables the business needs.The same global competition in the market is propelling changes in talent management. To remain competitive, there is a dramatic shift in the focus on understanding their talent base and aligning the skill growth to expansions and shifts in the market. The right process changes driven by the right information to make decisions related to recruiting, succession planning, and learning are critical to this effort.The generational shift cannot be ignored. Many organizations are seeing up to four distinct generations resident in their workforces. Each generation has different needs and ways of working professionally and personally. This creates a need for HR and management to be sensitive and adapt the methods of employee engagement in day to day work, performance, provisions for career trajectory and learning. This area is especially sensitive to being overly burdened with technology—relying on exchanges and messaging through technology rather than employing the technology to concentrate and foster conversations.Selecting the right technical solution for the HR needs is significant. Most applications offered meet the majority of any organization’s requirements. The real difference is in how the applications fit in driving the HR objectives and business needs of the organization. The selection, and ongoing monitoring, is becoming more closely aligned with strategy in many organizations. The selection is not a one-time decision. It is something that has to be closely managed. Innovation in HR technology is moving at a staggering pace. This pace will continue. The world of HR technology offers multiple options and investments levels. For HR to lead through business disruptions, the monitoring and review of technology’s fit with HR business objectives must be an ongoing and formalized role in the organization structure.In summary, to have the greatest impact, HR must focus on understanding the true business and market direction of its organization, adapt its processes and policies to contribute to meeting the business needs and then implement the model and technical solutions, which enables the right level of information to enable decisions, employee engagement, cost management, and ease of maintenance.
DMCC Applying Analytic Techniques to Business Royal Bank of Canada PPT
Sharing Your Presentation DraftDiscussion ResourcesThe following resources will help you complete this discussion and may ...
DMCC Applying Analytic Techniques to Business Royal Bank of Canada PPT
Sharing Your Presentation DraftDiscussion ResourcesThe following resources will help you complete this discussion and may be useful in completing your fourth assignment.Nussbaumer Knaflic, C. (2015). Storytelling with data: A data visualization guide for business professionals. Wiley.Chapter 8, "Bringing It All Together."This reading walks through one complete scenario: receiving raw data, understanding the context, and telling the story with a data visualization.Taylor, D. (2013). Add work samples to your LinkedIn profile [Video]. Portfolio and Work Samples.InstructionsFor this discussion, post your a draft of the PowerPoint presentation you are preparing for your Unit 10 assignment. Note any specific areas you would like your peers to focus their feedback on or any questions you may have. In addition, describe how you can showcase your assignments to demonstrate your competency in this area enhancing your career prospects.Try to post as early in the week as possible to give others time to provide thoughtful, substantive feedback. DISCUSSION PARTICIPATION SCORING GUIDE DISCUSSION PARTICIPATION GRADING RUBRICCriteriaNon-performanceBasicProficientDistinguishedApply relevant course concepts, theories, or materials correctly.25%Does not explain relevant course concepts, theories, or materials.Explains relevant course concepts, theories, or materials.Applies relevant course concepts, theories, or materials correctly.Analyzes course concepts, theories, or materials correctly, using examples or supporting evidence.Collaborate with fellow learners, relating the discussion to relevant course concepts.25%Does not collaborate with fellow learners.Collaborates with fellow learners without relating the discussion to the relevant course concepts.Collaborates with fellow learners, relating the discussion to relevant course concepts.Collaborates with fellow learners, relating the discussion to relevant course concepts and extending the dialogue.Apply relevant professional, personal, or other real-world experiences.25%Does not contribute professional, personal, or other real-world experiences.Contributes professional, personal, or other real-world experiences, but contributions lack relevance.Applies relevant professional, personal, or other real-world experiences.Applies relevant professional, personal, or other real-world experiences to extend the dialogue.Support position with applicable knowledge.25%Does not establish relevant position.Establishes relevant position.Supports position with applicable knowledge.Validates position with applicable knowledge.Presenting Data Analysis Results EffectivelyOverviewMoving average calculations help interpret data. You can easily add a moving average calculation to your stock price scatterplot and use the information to add to your interpretation of the five years of stock price data. You will add the moving average calculation to your stock price scatterplot for this assignment.How much an analysis is valued can depend heavily on how well the results of that analysis are articulated. Communicating the results of your data analysis so the applications to your business are clear and explicit can greatly enhance the value of your analytic work.In this assignment, consider how you can best communicate the results of your enhanced business report to your supervisor and colleagues.Review any feedback you received on your week 8 assignment, your additional moving average calculations/ information, and your draft presentation in the Unit 9 discussion to an excellent business report presentation for the assignment.ScenarioYou are a senior analyst in a business. You may choose any publicly traded company of interest that has practical meaning for you including the company you used for week 8 assignment.Your immediate supervisor read your last analytics report on the company’s historical stock performance and was impressed with your work that she has asked you to add to the report and present the key points from that report at a company-wide meeting.Your RoleYou have been invited to present the highlights of your analytics report at an annual company-wide meeting that employees of all levels will attend. You have been allotted no more than 10 minutes and 10–12 slides. The purpose of your speech/presentation is to explain how the results of your analysis apply to the business and how the data you are presenting may impact various aspects of business context.InstructionsCreate a 10–12-slide PowerPoint presentation with detailed presenter's notes including citations on slides and in Notes area of slide. You may also add a recorded voice-over in which you present and interpret data, graphs, descriptive statistics, etc. but the voice-over is not required.Format your presentation as follows:One title slide.Introduction slides explaining the business context.Four graphics slides: one for each of the four charts in your report. Be sure to add moving average to your stock price chart.One slide on descriptive stats.Two or more conclusion slides explaining the application of each graph in the chosen business context.One slide calling for discussion and questions.One slide thanking everyone for their attention.One slide with APA-formatted references.Additional Requirements Eliminate all bias from your presentation by using supported facts.Use short but complete sentences that are clear, comprehensible, and free of jargon for each bullet point.Include no more than five bullet points per slide if possible.Include APA-formatted in-text citations where appropriateEnsure your presentation is relevant to and easily understood by everyone in the audience. Remember, you will be speaking to people of all levels in the company.If you include a voice-over in lieu of presenter's notes, your recording should be no longer than 10 minutes.Your written communication should be free of errors that detract from the overall message.Include an APA-formatted references slide at the end of the presentation.EvaluationBy successfully completing this assignment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:Competency 1: Explain how data management techniques and tools are used to support business decisions.Describe the company background and the practical business context.Explain how the results of the data analysis can be applied to the business context.Competency 4: Present the results of data analysis in clear and meaningful ways to multiple stakeholders.Interpret or explain the meaning of the four different graphical representations of data.Format citations and references correctly, using current APA style.Present content clearly, professionally, and logically for the identified audiencePresenting Data Analysis Results Effectively Scoring Guide
CRITERIANON-PERFORMANCEBASICPROFICIENTDISTINGUISHEDDescribe the company background and the practical business context.20%Does not describe the company background or the practical business context.Describes the company background or the business context, but not both.Describes the company background and the practical business context.Thoroughly describes the company background and the practical business context using examples and details that demonstrate exemplary understanding.Interpret or explain the meaning of the four different graphical representations of data.20%Does not describe the four different graphical representations of data.Interprets or explains the different graphical representations of data but indicates lack of professional understanding of the graphs in context.Interprets or explains the meaning of the four different graphical representations of data.Interprets and explains thoughtfully the four different graphical representations of data in a way that indicates exceptional understanding of the strategies and provides examples from the field.Explain how the results of the data analysis can be applied to the business context.20%Does not explain how the results of the data analysis can be applied to the business context.Partially explains how some results of the data analysis could be applied to the business context, or application is irrelevant to the context.Explains how the results of the data analysis can be applied to the business context.Explains in detail how the results of the data analysis can be applied to the business context and provides specific examples.Format citations and references correctly, using current APA style.20%Does not format citations and references using APA style.Formats citations and references with errors in APA style.Formats citations and references correctly, using current APA style.Formats citations and references flawlessly in current APA style.Present content clearly, professionally, and logically for the identified audience.20%Does not present content clearly, professionally, or logically for the identified audience.Presents content with some flaws in organization or clarity that affect professional delivery for the identified audience.Presents content clearly, professionally, and logically for the identified audience.Presents content with exceptional clarity, organization, professionalism, and appropriateness for the identified audience.Planning Ahead: Presenting Data Analysis Results EffectivelyFor your Unit 10 assignment, you will assume the role of a senior analyst in a business who has been asked to make a company-wide presentation of your analytics report, including a PowerPoint deck with recorded voice-over or detailed presenter's notes. You will have the opportunity to share a draft of your presentation with your peers in this unit's discussion to solicit feedback before submitting your final assignment. In preparation for the assignment, read the full instructions and scoring guide to ensure that you understand all criteria, and begin preparing your draft, in which you will present and interpret four graphs from the report you created in the last two assignments. Format your presentation as follows: 1 title slide.1 introduction slide explaining the business context.4 graphics slides: one for each of the four charts in your report, with interpretations of each representation.2 conclusion slides explaining how the data analysis results can be applied in the chosen business context.1 slide with APA-formatted references.
Grand Canyon Marketing Plan & Corresponding Crisis Communication Plan HW
The purpose of this assignment is to create a marketing plan and corresponding crisis communication plan for dissemination ...
Grand Canyon Marketing Plan & Corresponding Crisis Communication Plan HW
The purpose of this assignment is to create a marketing plan and corresponding crisis communication plan for dissemination through social media.Whereas social media originally began as a means for friends to stay in touch, it has quickly grown into an expansive platform for connecting people all across the world, and it plays an integral role in any marketing initiative. In the industry of sports marketing, social media allows fans to engage with teams and brands and enables news to disseminate in real time. Audience members can respond to sports events with tagged photos and hashtags, while athletes can communicate directly with their fans, promote sponsors, and keep the public informed of their schedules. Viewers can live-stream games on multiple platforms. Teams can track fan engagement, spending, and attendance while posting game schedules, selling tickets, and promoting fan-specific content through their own mobile apps. Essentially, social media is a fundamental tool by which sports marketers can create competitive advantage for themselves within the sports business landscape.This assignment will be completed in two parts. For the first part, assume that you are tasked with developing a social media marketing plan for the sports team of your choice. This team is relocating to a new home stadium on the opposite side of the city and needs promotional material for rolling out this announcement. While the move is not a rebranding of the team name, logo, or mascot, consider how you could market this move with a positive spin that will honor fan loyalty.Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team, organization, or brand.You may use the "Social Media Marketing Plan Template" to brainstorm and organize your thoughts, but the assignment you turn in for grading will be submitted as a 500-750-word paper. The plan should include at least three or four sentences on each of the following elements.Marketing Goals – Explain the message you are trying to communicate to your target audience and relate the anticipated outcome of this communication.Target Audience – Determine the fan DNA of the team and provide a profile of the consumer you are targeting. List this fan's top five consumer traits.Message – Relate the core content of your social media marketing plan: the announcement of the team's relocation. What specifically do you want fans to know about the relocation? How will you be communicating this: an infographic, a photo, a photo series, a video clip? Provide rationale for why you are choosing this method of announcing the relocation and remember that this message should support the larger goals of the team and its brand.Social Media Platforms – Decide which three social media platforms you will use to disseminate this information about the team's rebranding in order to reach the greatest segments of the team's target audience. How do the social media platforms you have chosen reflect the team's fan DNA?Audience Influencers – Determine influential people within your organization or current fan base who can act as influencers of and supporters for your campaign. Consider players and coaches, team sponsors, recognizable leaders and fans, and celebrity endorsers. Explain why the individuals you have selected will be optimal spokespeople for this campaign.Timeline – What are your goals when it comes to the timeline of this campaign? Outline the agenda for your campaign's release based upon the timeliness of the season, its relation to the team's relocation, and any other special events.Competitive Advantage – Explain how the marketing strategies of this social media campaign will help the team gain an advantage over their competition.Evaluation Metrics – How will you measure the success of your social media campaign? Describe at least three methods of evaluating the campaign's success on social media. (For example: increase in total number of followers on a particular social media site, number of interactions or hits on the social media content, sales results and revenue generated directly by the campaign, or the number of likes/shares/comments related to the campaign, etc.)Mock up an image of the social media content you would post to announce the team's relocation. You are welcome to use Photoshop, if you have access, or to utilize a free platform, such as Canva, to enhance the quality and design of your content. Select your wording, images, and content carefully, remembering to follow the format used by each specific social media platform (e.g. character limits, use of hashtags, etc.). Remember the importance of creating a strategy that promotes a consistent message across all platforms and uses a voice that is consistent with the brand being represented. The overall message should support the larger goals of the team.For the second part of the assignment, in approximately 250 words, develop a crisis communication plan and describe how you would tactfully use social media to preemptively navigate a negative situation before it spins out of control and becomes detrimental to the team. In the case of this sports team relocation, fans may be upset about how the move to a new stadium will affect their priority as season ticket holders or how it will affect their commute to and from games, or the general public in the vicinity of the new stadium may be displeased with the influx of traffic/increase in noise on game days. How would you use social media to counter a potentially negative backlash while supporting the team and encouraging fan involvement in a strategic way?While you may not be able to respond to every negative social media response, provide some general ideas of the types of replies you might include to combat the potentially negative responses on each of the three platforms in your social media campaign.Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
FIU Management Happy and Work Life Essay
Please divide paper into two. In the first page, write about how you can be happier in life. Then, in the second page, wr ...
FIU Management Happy and Work Life Essay
Please divide paper into two. In the first page, write about how you can be happier in life. Then, in the second page, write about how you can be happier in your work life. Please separate these two parts under two main headings such as “HOW I CAN BE HAPPIER IN MY OWN LIFE,” and “HOW I CAN BE HAPPIER AT MY WORK LIFE.”
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