Customer Service Leadership (The Company is Coca Cola

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timer Asked: Jul 31st, 2014

Question Description

 

This week you will be studying the  organizational culture of the company you have selected for your project.  Organizational culture is composed of the unique norms and set of beliefs that  are held by an organization and its employees. Culture can often impact who a  company hires, how they are trained, the quality of service they provide, and  the type of work environment that is created.

Write a one-page paper describing  the organizational culture of your selected company. Specifically, be sure to  address what contributes to creating this culture, and explain how it impacts  the level of customer service that is delivered and the type of working  environment that is created.

To gather information for this  assignment, you can use personal observation, interview an employee, and/or  find research on the company's culture. Be sure to cite any references in APA  format.

 

My First Assignment.  JFiler_CompanySelectionandOverview_072714.docx

Unformatted Attachment Preview

RUNNING HEAD: OVERVIEW OF THE COCA COLA COMPANY Overview Of The Coca Cola Company: In Customer Service Jazmin Filer Rasmussen College Author Note This perspective paper is being submitted on July 27, 2014, for Jeremy Couch's B119/MNA1161 Section 06 Customer Service Course. 1 OVERVIEW OF THE COCA COLA COMPANY 2 The company was incorporated as Beverage Company on 5th Sep, 1919. the company products includes at least 500 nonalcoholic brands such as enhanced waters, ready-made coffees and teas, sport drinks, energy ,water and juice drinks. Non- alcoholic sparkling brands include Diet Coke, Sprite, Fanta and Diet Coke. Company profile It is the largest in the beverage industry. The leader is Coca Cola with recognized brand profile of $1.7 billion brands. The company is the leader in offering of sparkling products and has a consumer base in at least 200 countries around the world. The service rate for the company is 1.9 billion per day.as part of corporate responsibility, the company is committed to reduce environment water, enhance active support of communities and create a safe and active working environment around the world. Market segments The market segment includes Latin America, Europe, Africa and Eurasia, North America and Latin America.The company did acquire Great Plains Coca Cola Company in Dec, 2011. The company has vast interest in various companies such as in Coca Cola Japan, Honest Tea and Aujan beverage business industries.as part of its expansion plans; it acquired a bottling company in Sacremento. Other ownership interest includes ZICO beverages products in the industry. Market competitors The Coca Cola Company competes with companies such as Nestle, Unilever, KraftFoods Inc., Snapple Group and PepsiCo. OVERVIEW OF THE COCA COLA COMPANY Employment profiles The company is among the top 10 employers in the private sector.it enjoys 700, 000 associate systems in the world. Other outstanding brands include Minute Maid, Odwalla, Vitamin water and Dasani. 3 OVERVIEW OF THE COCA COLA COMPANY Reference: Bell, L. (2004) Retrieved July 26,2014, The story of Coca-Cola. North Mankato, Minn: 4
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