Paper due on 09/26/2014

timer Asked: Sep 10th, 2014

Question description


            I will give you the executive summary - which I have already submitted - feel free to manipulate in any order that you need to incorporate it into the final paper.

Secondly, will give you the parameters of the project - it can not surpass 5 pages.

Course Project
Strategic Entry Report: Developing a Plan for a Business Operation Abroad


    Meiners, R. E., Ringleb, A. H., & Edwards, F. (2014). The Legal Environment of Business. Cengage Learning.

    Here is the professors comments - 

    Hi Michael, I largely agree with the spirit of the analysis and thank you for your time and effort in summarizing info so well. The report opens avenues to an extension and final reporting in week 8. Language, transportation and cultural setting are the key few points that set Germany apart from other potential European location. Although English is spoken in many other locations it is the one of the primary languages used in large German cities and will fit well with the majority of the people we transplant in Southern Germany from the US. The atmosphere and culture of Munich is somewhat close to that which we know in the US which should make for the easiest change over in people relocating from the US as well. Transportation in Germany overall is also an exceptional plus as things like the autobahn is what our freeway system is based on in the US. As biotechnology is already a very established and a rich environment currently in Southern Germany this will be an additional win. The over 500 biotechnology companies, with annual revenue of over 1.5 billion euros that are supported by over 13,000 staff members are a great atmosphere to locate our new biotech location within. Having this many people and overall talent targeted at our industry will help us being located in Munich. MIRO

    Let me know if you need anything in addition.

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