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Percentage of the final
17th April 2020
Coursework must be submitted electronically via TURNIT-IN by the hand-in date at
Coursework – Research proposal
The proposal is your plan for how you would investigate a topic/problem of interest
that is worth researching. The topic may be related to your specific route (i.e.
marketing, finance, and international business), or your chosen future career or
potential organisation you would like to work for.
Your proposal will be assessed against the following various marking criteria and
should be structured into the appropriate sections listed below.
The requirements are the following:
• Background: What is the background to the topic/organisation/problem? [5
• Justification: Why is this topic/problem/question worth researching? [10 marks]
• Research Question: Your general focus research question. [5 marks]
• Objectives/Hypothesis: What you will have to do to answer the research
question. [5 marks]
• Critical Literature Review: You must summarise the current body of knowledge
in your chosen field. You must refer to refereed journal articles and up-to-date
textbooks. To be critical you need to compare and contrast the different views
on your topic. [40 marks]
• Methods: What is your research philosophy (positivism, interpretivism etc)?
What is your research approach (induction, deduction etc)? What is your
research strategy (survey, ethnography etc)? What data do you need to collect
to fulfil your objectives and answer the research question? How will you collect
the data? How will you sample and access your subjects? How will you analyse
the data? [25 marks]
• Timescale: What activities do you plan to undertake and when? Imagine you
begin work on your project in July 2020 and have to hand in the completed work
in April 2021 (to be implemented at Level 6).
• References: In your assignments, you should ensure that you cite and reference
all your sources according to the Harvard convention. If you have doubts about
how to use this convention, refer to the online Harvard Referencing Guide (link:
ngGuideMayTwentySixteen.pdf ). You should include references to all cited
sources in a single list at the end of the assignment. [10 marks]
Word Length: 3000 words.
Feedback is a crucial part of the learning process and is taken very seriously on all
modules. You need to take note of all the feedback you have been given and link this
to actions for your learning. If you are not clear on what is meant by the feedback or
how you might use it to improve or develop please make an appointment to see a tutor
or use other opportunities such as tutorials to seek clarification.
Feedback will be available three weeks after the assessment deadline. Unless
otherwise stated, you should expect to receive feedback on assessed written
coursework (not examinations or dissertations) three weeks (15 working days) after
the assessment deadline. Feedback may mean marks (but they will be provisional
subject to moderation) as well as more detailed written comments.
Feedback will relate to the assessment criteria. All assessment tasks are marked
according to assessment criteria. Tutors will use these criteria when providing you
with feedback in order that you are better able to understand how well you have done
and why. In this way, feedback should be helpful to you in future similar assessment
tasks in any modules.