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California University of Management Google Merchandise Store Questions
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Part I:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Acquisition Report.
Identify the traffic source with the highest level of engagement.
Identify the source that is sending the most traffic to the site.
Identify the top-performing keywords.
Identify the top-performing social channel.
Part II:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Behavior Report.
Identify the pages with the highest bounce rates.
Identify the page with the highest exit rate.
Identify the most used keywords in Site Search throughout 2019.
Part III:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Conversion Report.
1. Identify the highest converting goals.
2. Identify the micro-converting landing page.
3. Identify the macro-conversions.
4. Identify the highest converting landing page.
5. Identify the point in the conversion funnel where the most conversions are being lost.
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Use the Capstone Project Case Study (attached) to conduct a market analysis. In your market analysis, identify the segment ...
Strategic Thinking Map: Market Analysis
Use the Capstone Project Case Study (attached) to conduct a market analysis. In your market analysis, identify the segments (potential patients, physicians, etc.) and provide a summary of your findings.Develop a written report of your market analysis. Include a visual diagram of your overall market analysis use of strategic thinking maps (https://www.clearpointstrategy.com/complete-strategy-map-template-examples/https://www.smartdraw.com/strategy-map/) as a tool to assist with the different facets of the strategic planning process.The map is to be used as a supplement for your written market analysis.Your well-written market analysis should meet the following requirements:Be 3-4 pages in length, not including the cover, abstract (optional), or reference pages. References avoid .com websites and not older than 7 years.Utilize headings to organize the content.Include the strategic thinking map in addition to/or as a part of the 3-4 pages of content.Include a minimum of four references with associated in-text citations. Be formatted according APA Requirements
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This assignment is a take-home essay assignment of four questions for which you are expected to develop a 2-3 page essay for each question that fully responds to the question being posed. Essay 1: CO-3: Assess risk management processes for supporting resource relocation.The basic equation for risk is defined as R = ƒ(C*V*T) where R is the level of risk, C is the consequences (public health, our economy, government action, public confidence in our institutions) of an attack, V is an assessment of the vulnerability of a potential target (how hard or easy it would be for it to be hit by terrorists) and T is the threat or the likelihood that a specific target will suffer an attack or disaster from a specific weapon. The Department of Homeland Security has stated that it will apply risk management principles to homeland security operations and has stated that “Ultimately, homeland security is about effectively managing risks to the Nation’s security” (DHS, 2010, p. 2). Drawing upon your class readings and additional research examine how risk management is used by the homeland security enterprise and how that use benefits such aspects as resource allocation, strategic planning, grant award, or any of the multitudes of other homeland security issues or operations.Reference:U.S. Department of Homeland Security. (2010). Quadrennial homeland security review report: A strategic framework for a secure homeland. Washington, DC: Government Printing Office. Retrieved from http://www.dhs.gov/xlibrary/assets/qhsr_report.pdfEssay 2: CO-1: Analyze the organizational roles, responsibilities, and strategies of homeland security and homeland defense.In your readings you have been provided a variety of definitions for the term homeland security. Additionally, the national strategies and readings have talked to the difference between homeland security and homeland defense. Drawing upon your readings and other class materials, craft two columns; one labeled Homeland Security and the otherHomeland Defense. Under the headers of each column list those missions, tasks, duties, responsibilities, operations, etc. which are identified from the national policies, strategies and readings. Some tasks may be listed under both columns. Where this occurs, be sure to identify if there is any element of that item that is specific to either homeland security or homeland defense. Lastly, drawing upon the list you developed, provide a definition of homeland security.Essay 3: CO-4: Describe protection of key assets and critical infrastructure.Critical infrastructure is defined in the National Infrastructure Protection Plan as “Systems and assets, whether physical or virtual, so vital that the incapacity or destruction of such may have a debilitating impact on the security, economy, public health or safety, environment, or any combination of these matters, across any Federal, State, regional, territorial, or local jurisdiction” (DHS, 2009, p. 109). From this definition, one can reasonably presume that protection of these assets is vital to the well-being of the United States and as such is an essential element of homeland security. Drawing upon the readings provide your assessment of the capability of the nation’s infrastructure protection program to ensure the survivability of its critical infrastructure.Reference:U.S. Department of Homeland Security. (2009). National Infrastructure Protection Plan. Washington, DC: Government Printing Office. Retrieved from http://www.dhs.gov/xlibrary/assets/NIPP_Plan.pdfEssay 4: CO-2: Evaluate intelligence support to homeland security policy makers and practitioners.Provide an examination of the various elements that comprise the intelligence community from local law enforcement to national agencies and how each of those entities contributes to the development of homeland security intelligence. In crafting your response, it would be good to remember the lessons learned from the 9/11 Commission on intelligence sharing and analyze how those lessons/recommendations are being addressed. Lastly, your examination of the question should include the issue of domestic versus foreign intelligence.Scoring Rubric: A copy of the complete scoring rubric for this assignment is provided in the Writing Resources module within the course lessons. The following is a synopsis of that rubric. Area of EvaluationMaximum PointsFocus/Thesis20Content/Subject Knowledge20Critical Thinking Skills20Organization of Ideas/Format20Writing Conventions20Technical Requirements:Length: 2-3 pages, double spaced, 1" margins, 12 pitch type in Times New Roman font left justified format.Sources: All sources for this assignment must come the assigned reading within the course. You are not limited to the pages assigned from each document, but are limited to those documents to defend and support your arguments/claims.Citations/References: You must use APA style for this assignment.Submission: All work is to be submitted as an attachment to the assignment link by 11:55 pm on the due date. All work should be prepared in Microsoft Word format and submitted as an attachment.SubmissionTo submit your assignment, attach one or more files and then click Submit.Originality of attachments will be verified by Turnitin. Both you and your instructor will receive the results.
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California University of Management Google Merchandise Store Questions
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California University of Management Google Merchandise Store Questions
Log in to the Google Analytics Demo Account (http://analytics.google.com/analytics/web/demoAcco...). You should have a google account.
Part I:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Acquisition Report.
Identify the traffic source with the highest level of engagement.
Identify the source that is sending the most traffic to the site.
Identify the top-performing keywords.
Identify the top-performing social channel.
Part II:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Behavior Report.
Identify the pages with the highest bounce rates.
Identify the page with the highest exit rate.
Identify the most used keywords in Site Search throughout 2019.
Part III:
Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Conversion Report.
1. Identify the highest converting goals.
2. Identify the micro-converting landing page.
3. Identify the macro-conversions.
4. Identify the highest converting landing page.
5. Identify the point in the conversion funnel where the most conversions are being lost.
Global Supply Chain Risk Research
All supply chain activity involves some degree of risk. Identify six potential sources and causes of risk in global supp ...
Global Supply Chain Risk Research
All supply chain activity involves some degree of risk. Identify six potential sources and causes of risk in global supply chains. Research the University library to find support for counter measures for each of the six risks you identify. Document those sources.
Strategic Thinking Map: Market Analysis
Use the Capstone Project Case Study (attached) to conduct a market analysis. In your market analysis, identify the segment ...
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Use the Capstone Project Case Study (attached) to conduct a market analysis. In your market analysis, identify the segments (potential patients, physicians, etc.) and provide a summary of your findings.Develop a written report of your market analysis. Include a visual diagram of your overall market analysis use of strategic thinking maps (https://www.clearpointstrategy.com/complete-strategy-map-template-examples/https://www.smartdraw.com/strategy-map/) as a tool to assist with the different facets of the strategic planning process.The map is to be used as a supplement for your written market analysis.Your well-written market analysis should meet the following requirements:Be 3-4 pages in length, not including the cover, abstract (optional), or reference pages. References avoid .com websites and not older than 7 years.Utilize headings to organize the content.Include the strategic thinking map in addition to/or as a part of the 3-4 pages of content.Include a minimum of four references with associated in-text citations. Be formatted according APA Requirements
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The possibility that a gap between the animated model and the original specification may Requirements engineers have the r ...
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Homeland Security Research Paper
This assignment is a take-home essay assignment of four questions for which you are expected to develop a 2-3 page essay f ...
Homeland Security Research Paper
This assignment is a take-home essay assignment of four questions for which you are expected to develop a 2-3 page essay for each question that fully responds to the question being posed. Essay 1: CO-3: Assess risk management processes for supporting resource relocation.The basic equation for risk is defined as R = ƒ(C*V*T) where R is the level of risk, C is the consequences (public health, our economy, government action, public confidence in our institutions) of an attack, V is an assessment of the vulnerability of a potential target (how hard or easy it would be for it to be hit by terrorists) and T is the threat or the likelihood that a specific target will suffer an attack or disaster from a specific weapon. The Department of Homeland Security has stated that it will apply risk management principles to homeland security operations and has stated that “Ultimately, homeland security is about effectively managing risks to the Nation’s security” (DHS, 2010, p. 2). Drawing upon your class readings and additional research examine how risk management is used by the homeland security enterprise and how that use benefits such aspects as resource allocation, strategic planning, grant award, or any of the multitudes of other homeland security issues or operations.Reference:U.S. Department of Homeland Security. (2010). Quadrennial homeland security review report: A strategic framework for a secure homeland. Washington, DC: Government Printing Office. Retrieved from http://www.dhs.gov/xlibrary/assets/qhsr_report.pdfEssay 2: CO-1: Analyze the organizational roles, responsibilities, and strategies of homeland security and homeland defense.In your readings you have been provided a variety of definitions for the term homeland security. Additionally, the national strategies and readings have talked to the difference between homeland security and homeland defense. Drawing upon your readings and other class materials, craft two columns; one labeled Homeland Security and the otherHomeland Defense. Under the headers of each column list those missions, tasks, duties, responsibilities, operations, etc. which are identified from the national policies, strategies and readings. Some tasks may be listed under both columns. Where this occurs, be sure to identify if there is any element of that item that is specific to either homeland security or homeland defense. Lastly, drawing upon the list you developed, provide a definition of homeland security.Essay 3: CO-4: Describe protection of key assets and critical infrastructure.Critical infrastructure is defined in the National Infrastructure Protection Plan as “Systems and assets, whether physical or virtual, so vital that the incapacity or destruction of such may have a debilitating impact on the security, economy, public health or safety, environment, or any combination of these matters, across any Federal, State, regional, territorial, or local jurisdiction” (DHS, 2009, p. 109). From this definition, one can reasonably presume that protection of these assets is vital to the well-being of the United States and as such is an essential element of homeland security. Drawing upon the readings provide your assessment of the capability of the nation’s infrastructure protection program to ensure the survivability of its critical infrastructure.Reference:U.S. Department of Homeland Security. (2009). National Infrastructure Protection Plan. Washington, DC: Government Printing Office. Retrieved from http://www.dhs.gov/xlibrary/assets/NIPP_Plan.pdfEssay 4: CO-2: Evaluate intelligence support to homeland security policy makers and practitioners.Provide an examination of the various elements that comprise the intelligence community from local law enforcement to national agencies and how each of those entities contributes to the development of homeland security intelligence. In crafting your response, it would be good to remember the lessons learned from the 9/11 Commission on intelligence sharing and analyze how those lessons/recommendations are being addressed. Lastly, your examination of the question should include the issue of domestic versus foreign intelligence.Scoring Rubric: A copy of the complete scoring rubric for this assignment is provided in the Writing Resources module within the course lessons. The following is a synopsis of that rubric. Area of EvaluationMaximum PointsFocus/Thesis20Content/Subject Knowledge20Critical Thinking Skills20Organization of Ideas/Format20Writing Conventions20Technical Requirements:Length: 2-3 pages, double spaced, 1" margins, 12 pitch type in Times New Roman font left justified format.Sources: All sources for this assignment must come the assigned reading within the course. You are not limited to the pages assigned from each document, but are limited to those documents to defend and support your arguments/claims.Citations/References: You must use APA style for this assignment.Submission: All work is to be submitted as an attachment to the assignment link by 11:55 pm on the due date. All work should be prepared in Microsoft Word format and submitted as an attachment.SubmissionTo submit your assignment, attach one or more files and then click Submit.Originality of attachments will be verified by Turnitin. Both you and your instructor will receive the results.
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