Help with Business question!?!?

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Question description

​1. Which approach should a company take when pursuing a breakthrough innovation?

The company should accept that the failure rate for this type of innovation will be higher? The company should base the innovation on brand new, cutting-edge technologies? The company should purse the innovation regardless of current market needs?

*I want to go with the last one about pursing regardless of the market need*

2. A large warehouse type retail company founded in the Unites States is strategizing its growth into the Asian market. How should the company approach this move?

Adapting practices and procedures to the local culture?Sending American managers to enact the company mission and vision?Studying Asian culture and applying general rules? Ensuring that the same policies and procedures are followed as written?

*I thinks its The first one about adapting practices.*

Tutor Answer

(Top Tutor) Daniel C.
School: Rice University
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