Lululemon Company Ad

SoccerBoss
Category:
Business & Finance
Price: $5 USD

Question description

‘It is delusional and cult-like:’ Lululemon employee slams the ‘hypocritical’ company in scathing essay and reveals horrifying details about what it’s really like to work for the brand 

http://www.dailymail.co.uk/femail/article-3162978/Lululemon-employee-slams-hypocritical-company-scathing-essay-reveals-horrifying-details-s-REALLY-like-work-brand.html

1.)   How does an email like this affect a company and brand? Explain your answer. 

2.)   How should a brand or company respond to an email and bad publicity like this? 



Tutor Answer

(Top Tutor) Daniel C.
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School: UT Austin
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