Perceptual Map Powerpoint

Anonymous
timer Asked: Aug 11th, 2015

Question Description

perceptual map info.png

Select an industry with many competitors.

Research (and include in the reference list) at least two key periodicals or journals to support your perception and placements.

Select two key variables that segment the competition.

Complete a perceptual map that includes a minimum of 10 competitors from that same industry. Explain why you placed each competitor on its particular spot on the map.

Use the MarketLine database or any good business periodical in the University Library to facilitate your research of the company. Examples might be: Forbes, The Economist, Bloombergbusinessweek, Fortune, NY Times, WSJ, etc. 

Create a 10- to 15-slide Microsoft® PowerPoint® presentation with your map and competitor explanations. Include a summary slide at the beginning of your presentation. The last slide will be your reference list. Cite any quoted material in your slides or speaker's notes. 


This question has not been answered.

Create a free account to get help with this and any other question!

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors