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Sealy Company has beginning raw materials inventory $12,000, ending raw materials inventory $15,000, and raw materials purchases $170,000. What is the cost of direct materials used?
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cost of direct materials used= opening inventory + purchases - ending inventory
= 12000 + 170,000 - 15000
= $167,000
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Purdue University Global Project Management Discussion
2 Different assignments in one, must maintain integrity from each other.
The first assignment is to create a risk register ...
Purdue University Global Project Management Discussion
2 Different assignments in one, must maintain integrity from each other.
The first assignment is to create a risk register for the Garage Apartment Project, which includes identifying, assessing, and planning risk responses. The second assignment is a three-page essay on what you have learned in IT401.
Assignment Instructions
This is an individual assignment and has one deliverable to the Dropbox. Review the Garage Apartment Project case(attachment). The Garage Apartment Project covers building a two-car garage with an apartment/office on the second floor on your existing lot in accordance with applicable building codes. Prepare the following for the Garage Apartment Project:
• Risk Register
You will create a risk register that identifies ten risks for the Garage Apartment case. Risks should be covered in the categories of scope, time, cost, and quality. For each risk a probability % and an impact rating of 1-5 (1 being low and 5 high) will be determined as well as a risk score (probability x impact). Complete the risk register using the Risk Register Template(attachment). Complete a risk response of accept, mitigate, transfer, or avoid, identify the trigger (the cause of the risk) and assign an owner for each risk.
Risk Register:
• Identify 10 risks across the categories of scope, time, cost, and quality.
• Complete an assessment by assigning an impact, probability, and calculate a score.
• Define a risk response and trigger for each risk.
• Assign a risk owner.
Directions for Submitting Your Assignment
Name your Assignment document according to this convention: NAME_assignmentUnit8 (use your own name of course). Submit your completed Assignment to the Unit 8 Dropbox by the deadline.
Assignment 2
Based on the knowledge you have achieved thus far in the class, compose a minimum of a three page double-spaced expository essay detailing what you have learned in this course. Describe how you will use this knowledge with any other class, your present or future career, or your own personal life. Refer to class readings and other course content that you found particularly useful when appropriate, including citations as needed.
Your paper needs to include a title page and follow Standard English conventions, which includes correct grammar, punctuation, and spelling. You should establish and sustain a clear viewpoint and purpose in your essay. In addition, your writing should be well ordered, logical and unified, as well as original and insightful. Your composition should also adhere to APA citation and formatting style. For more assistance with APA, please visit the Writing Center in the library.
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Case Assignment Read these articles related to a programmatic advertising campaign by Kellogg.Kantrowitz, A. (2014). Why d ...
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Case Assignment Read these articles related to a programmatic advertising campaign by Kellogg.Kantrowitz, A. (2014). Why data is the new ‘oil’. Advertising Age, 85(22), 28.Hof, R. (2014, May 15). Programmatic Advertising To Gobble Up Even More Ad Budgets – Report. Forbes/Tech. retrieved from http://www.forbes.com/sites/roberthof/2014/05/15/p...US Programmatic Ad Spend Tops $10 Billion This Year, to Double by 2016 (2014, Oct. 16). eMarketer. Retrieved from http://www.emarketer.com/Article/US-Programmatic-A...Neff, J. (2015). As data grows more valuable, marketers seek new ways to secure it. Advertising Age, 86(20), 18.Olenski, S. (2013). What is programmatic advertising and is it the future? Forbes/CMO Network. Retrieved from http://www.forbes.com/sites/marketshare/2013/03/20...Ratcliff, C. (2015, June 3). The current state of programmatic: latest stats and infographic round-up. Econsultancy. Retrieved from https://econsultancy.com/blog/66530-the-current-st...Van Wyk, S. (2013). Programmatic buying set to star on TV? B & T Weekly.Imagine you have been hired as a consultant to the VP of marketing for Kellogg. The VP wants to get an objective opinion from someone outside the company who is familiar with current digital marketing basics.Your job is to write a short memo of 750-1500 words critically analyzing Kellogg’s digital marketing strategy. In particular, note that the company has decided to use programmatic advertising to promote its products. Make sure to address the following issues:
Evaluate the potential target market for Kellogg’s digital marketing and programmatic advertising.
Analyze the assumptions behind Kellogg’s programmatic advertising.
What do you think of Kellogg’s programmatic advertising? With the increasing popularity of social media, what would you recommend to Kellogg regarding its digital promotion strategy? Explain why.
Do not spend a lot of time digging in the company’s website and do not just rehash what the company did; instead, introduce a critical perspective.Focus on the Case and Background reading as well as relevant background reading from Modules 1 and 2. There are no right answers; after all, you do not have inside information. You will be evaluated on your understanding of the background materials and your logic and reasoning.In particular, show your understanding of the way a change in target market affects the company's promotion strategy. Also, give some thought as to how Kellogg’s programmatic advertising meshes with other elements of its marketing program, for example, merchandising (product management), channel management, and pricing. Assignment Expectations Write clearly, simply, and logically. Your memo should be 750-1,500 words long, excluding title pages and references, but quality of writing is more important than length. Check the following link for business memo format: http://www.fsb.muohio.edu/heitgedl/Memo%20writing%...Back up your positions or opinions with references to the required reading found in the Module 1-3 Backgrounds and Ongoing Useful Resources. In using those references, demonstrate your understanding of the concepts presented. Rather than grading on how much information you find, emphasis will be on the defense of the positions you take on the issues. Also remember that:
The "why" is more important than the "what."
The defense of your positions on the issues is more important than the positions you take.
Do not repeat or quote definitions. Your use of the required reading to support your opinions (that is, contentions or positions) should demonstrate that you understand the concepts presented. Do not include definitions or summaries of the readings, or simply describe what the company did. Instead, your responses to the questions should be analytical and should demonstrate that (a) you understand the principles from the background reading and (b) you can apply them to this particular case. Vague, general answers will not earn a good grade.Avoid redundancy and general statements such as "All organizations exist to make a profit." Make every sentence count. Paraphrase the facts using your own words and ideas, employing quotes sparingly. Quotes, if absolutely necessary, should rarely exceed five words. When writing an academically oriented paper, you will uncover many facts about the product. If you paraphrase the facts, cite the sources in your text and link those citations to references at the end of the paper.Here are some guidelines on how to conduct information search and build critical thinking skills.Emerald Group Publishing. (n.d.). Searching for Information. Retrieved from http://www.emeraldinsight.com/learning/study_skill...Emerald Group Publishing. (n.d.). Developing Critical Thinking. Retrieved from http://www.emeraldinsight.com/learning/study_skill...Guidelines for handling quoted and paraphrased material are found at:Purdue Online Writing Lab. (n.d.). Academic Writing. Retrieved from https://owl.english.purdue.edu/owl/section/1/2/Purdue Online Writing Lab. (n.d.). Quoting, Paraphrasing, and Summarizing. Retrieved from https://owl.english.purdue.edu/owl/resource/563/1/Purdue Online Writing Lab. (n.d.). Avoiding Plagiarism. Retrieved from http://owl.english.purdue.edu/owl/resource/589/1/Your paper consists of arguments in favor of your opinions or positions on the issues addressed by the guidelines; therefore, avoid the following logical fallacies:Purdue Online Writing Lab. (n.d.). Logic in Argumentative Writing. Retrieved fromhttp://owl.english.purdue.edu/owl/resource/659/03/Fulgoni, G. M. (2016). Fraud in digital advertising: A multibillion-dollar black hole. Journal of Advertising Research, 56(2), 122-125.Kumar, V., & Mirchandani, R. (2012). Increasing the ROI of social media marketing.MIT Sloan Management Review, 54(1), 55-61.Lamberton, C., & Stephen, A. T. (2016). A thematic exploration of digital, social media, and mobile marketing: Research evolution from 2000 to 2015 and an agenda for future inquiry. Journal Of Marketing, 80(6), 146-172. doi:10.1509/jm.15.0415Olbrich, R., & Schultz, C.,D. (2014). Multichannel advertising: Does print advertising affect search engine advertising? European Journal of Marketing, 48(9), 1731-1756.Royne (Stafford), M. B. (2016). Research and publishing in the journal of advertising: Making theory relevant. Journal of Advertising, 45 (2), 269-273.Soat, M. (2013). Digital advertising’s automated future. Marketing News, 47 (9), 4-5.Sun, Q., & Spears, N. (2012). Frustration and consumer evaluation of search advertising and search engine effectiveness: The case of hedonic vs. utilitarian product. Journal of Electronic Commerce Research, 13 (2), 122-134.Taylor, C. R. (2009). The six principles of digital advertising. International Journal of Advertising, 28(3), 411-418.
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Purdue University Global Project Management Discussion
2 Different assignments in one, must maintain integrity from each other.
The first assignment is to create a risk register ...
Purdue University Global Project Management Discussion
2 Different assignments in one, must maintain integrity from each other.
The first assignment is to create a risk register for the Garage Apartment Project, which includes identifying, assessing, and planning risk responses. The second assignment is a three-page essay on what you have learned in IT401.
Assignment Instructions
This is an individual assignment and has one deliverable to the Dropbox. Review the Garage Apartment Project case(attachment). The Garage Apartment Project covers building a two-car garage with an apartment/office on the second floor on your existing lot in accordance with applicable building codes. Prepare the following for the Garage Apartment Project:
• Risk Register
You will create a risk register that identifies ten risks for the Garage Apartment case. Risks should be covered in the categories of scope, time, cost, and quality. For each risk a probability % and an impact rating of 1-5 (1 being low and 5 high) will be determined as well as a risk score (probability x impact). Complete the risk register using the Risk Register Template(attachment). Complete a risk response of accept, mitigate, transfer, or avoid, identify the trigger (the cause of the risk) and assign an owner for each risk.
Risk Register:
• Identify 10 risks across the categories of scope, time, cost, and quality.
• Complete an assessment by assigning an impact, probability, and calculate a score.
• Define a risk response and trigger for each risk.
• Assign a risk owner.
Directions for Submitting Your Assignment
Name your Assignment document according to this convention: NAME_assignmentUnit8 (use your own name of course). Submit your completed Assignment to the Unit 8 Dropbox by the deadline.
Assignment 2
Based on the knowledge you have achieved thus far in the class, compose a minimum of a three page double-spaced expository essay detailing what you have learned in this course. Describe how you will use this knowledge with any other class, your present or future career, or your own personal life. Refer to class readings and other course content that you found particularly useful when appropriate, including citations as needed.
Your paper needs to include a title page and follow Standard English conventions, which includes correct grammar, punctuation, and spelling. You should establish and sustain a clear viewpoint and purpose in your essay. In addition, your writing should be well ordered, logical and unified, as well as original and insightful. Your composition should also adhere to APA citation and formatting style. For more assistance with APA, please visit the Writing Center in the library.
Promotion and Primary Research Case
Case Assignment Read these articles related to a programmatic advertising campaign by Kellogg.Kantrowitz, A. (2014). Why d ...
Promotion and Primary Research Case
Case Assignment Read these articles related to a programmatic advertising campaign by Kellogg.Kantrowitz, A. (2014). Why data is the new ‘oil’. Advertising Age, 85(22), 28.Hof, R. (2014, May 15). Programmatic Advertising To Gobble Up Even More Ad Budgets – Report. Forbes/Tech. retrieved from http://www.forbes.com/sites/roberthof/2014/05/15/p...US Programmatic Ad Spend Tops $10 Billion This Year, to Double by 2016 (2014, Oct. 16). eMarketer. Retrieved from http://www.emarketer.com/Article/US-Programmatic-A...Neff, J. (2015). As data grows more valuable, marketers seek new ways to secure it. Advertising Age, 86(20), 18.Olenski, S. (2013). What is programmatic advertising and is it the future? Forbes/CMO Network. Retrieved from http://www.forbes.com/sites/marketshare/2013/03/20...Ratcliff, C. (2015, June 3). The current state of programmatic: latest stats and infographic round-up. Econsultancy. Retrieved from https://econsultancy.com/blog/66530-the-current-st...Van Wyk, S. (2013). Programmatic buying set to star on TV? B & T Weekly.Imagine you have been hired as a consultant to the VP of marketing for Kellogg. The VP wants to get an objective opinion from someone outside the company who is familiar with current digital marketing basics.Your job is to write a short memo of 750-1500 words critically analyzing Kellogg’s digital marketing strategy. In particular, note that the company has decided to use programmatic advertising to promote its products. Make sure to address the following issues:
Evaluate the potential target market for Kellogg’s digital marketing and programmatic advertising.
Analyze the assumptions behind Kellogg’s programmatic advertising.
What do you think of Kellogg’s programmatic advertising? With the increasing popularity of social media, what would you recommend to Kellogg regarding its digital promotion strategy? Explain why.
Do not spend a lot of time digging in the company’s website and do not just rehash what the company did; instead, introduce a critical perspective.Focus on the Case and Background reading as well as relevant background reading from Modules 1 and 2. There are no right answers; after all, you do not have inside information. You will be evaluated on your understanding of the background materials and your logic and reasoning.In particular, show your understanding of the way a change in target market affects the company's promotion strategy. Also, give some thought as to how Kellogg’s programmatic advertising meshes with other elements of its marketing program, for example, merchandising (product management), channel management, and pricing. Assignment Expectations Write clearly, simply, and logically. Your memo should be 750-1,500 words long, excluding title pages and references, but quality of writing is more important than length. Check the following link for business memo format: http://www.fsb.muohio.edu/heitgedl/Memo%20writing%...Back up your positions or opinions with references to the required reading found in the Module 1-3 Backgrounds and Ongoing Useful Resources. In using those references, demonstrate your understanding of the concepts presented. Rather than grading on how much information you find, emphasis will be on the defense of the positions you take on the issues. Also remember that:
The "why" is more important than the "what."
The defense of your positions on the issues is more important than the positions you take.
Do not repeat or quote definitions. Your use of the required reading to support your opinions (that is, contentions or positions) should demonstrate that you understand the concepts presented. Do not include definitions or summaries of the readings, or simply describe what the company did. Instead, your responses to the questions should be analytical and should demonstrate that (a) you understand the principles from the background reading and (b) you can apply them to this particular case. Vague, general answers will not earn a good grade.Avoid redundancy and general statements such as "All organizations exist to make a profit." Make every sentence count. Paraphrase the facts using your own words and ideas, employing quotes sparingly. Quotes, if absolutely necessary, should rarely exceed five words. When writing an academically oriented paper, you will uncover many facts about the product. If you paraphrase the facts, cite the sources in your text and link those citations to references at the end of the paper.Here are some guidelines on how to conduct information search and build critical thinking skills.Emerald Group Publishing. (n.d.). Searching for Information. Retrieved from http://www.emeraldinsight.com/learning/study_skill...Emerald Group Publishing. (n.d.). Developing Critical Thinking. Retrieved from http://www.emeraldinsight.com/learning/study_skill...Guidelines for handling quoted and paraphrased material are found at:Purdue Online Writing Lab. (n.d.). Academic Writing. Retrieved from https://owl.english.purdue.edu/owl/section/1/2/Purdue Online Writing Lab. (n.d.). Quoting, Paraphrasing, and Summarizing. Retrieved from https://owl.english.purdue.edu/owl/resource/563/1/Purdue Online Writing Lab. (n.d.). Avoiding Plagiarism. Retrieved from http://owl.english.purdue.edu/owl/resource/589/1/Your paper consists of arguments in favor of your opinions or positions on the issues addressed by the guidelines; therefore, avoid the following logical fallacies:Purdue Online Writing Lab. (n.d.). Logic in Argumentative Writing. Retrieved fromhttp://owl.english.purdue.edu/owl/resource/659/03/Fulgoni, G. M. (2016). Fraud in digital advertising: A multibillion-dollar black hole. Journal of Advertising Research, 56(2), 122-125.Kumar, V., & Mirchandani, R. (2012). Increasing the ROI of social media marketing.MIT Sloan Management Review, 54(1), 55-61.Lamberton, C., & Stephen, A. T. (2016). A thematic exploration of digital, social media, and mobile marketing: Research evolution from 2000 to 2015 and an agenda for future inquiry. Journal Of Marketing, 80(6), 146-172. doi:10.1509/jm.15.0415Olbrich, R., & Schultz, C.,D. (2014). Multichannel advertising: Does print advertising affect search engine advertising? European Journal of Marketing, 48(9), 1731-1756.Royne (Stafford), M. B. (2016). Research and publishing in the journal of advertising: Making theory relevant. Journal of Advertising, 45 (2), 269-273.Soat, M. (2013). Digital advertising’s automated future. Marketing News, 47 (9), 4-5.Sun, Q., & Spears, N. (2012). Frustration and consumer evaluation of search advertising and search engine effectiveness: The case of hedonic vs. utilitarian product. Journal of Electronic Commerce Research, 13 (2), 122-134.Taylor, C. R. (2009). The six principles of digital advertising. International Journal of Advertising, 28(3), 411-418.
Publix Customer Service Strengths and Weaknesses
If having high quality customer service were easy, it would be more common. Some companies advertise that they offer stron ...
Publix Customer Service Strengths and Weaknesses
If having high quality customer service were easy, it would be more common. Some companies advertise that they offer strong customer service, but in reality, it does not exist. Other companies such as Amazon, Zappos, and Nordstrom have built outstanding reputations for exceeding customers' expectations.For your course project, provide a 2-page analysis of your selected company's customer service strengths and weaknesses.Include the following:StrengthsWhat does the company do best in providing customer service?What are characteristics of its customer service that provide a distinct advantage over the competition?How does it exceed customers' expectations? Provide an example.WeaknessesWhat does the company's customer service lack? What can it improve?Explain a strategy to make these improvements.Provide a conclusion summarizing the company's key strengths and weaknesses. Also, provide your opinion of the company's overall customer service quality.The Company I chosen is Publix
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