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Philips lighting began making carbon filament light bulbs in 1891. In 1891 Philips had almost no competitors and Philips established a research Laboratory in 1914, which studied physical, and chemical phenomena and this ENHANCED PRODUCTinnovation. Philips started with a very technical advance set of product line above the curve of other companies, thus this lead Philips to develop subsidiaries in a global market. The two problems stated above could have been handled different. The global market that Philips entered should have been scaled down in some areas and increase the promotional presents in areas where they didn’t have physical presents. A more intangible product placement and a better research and development into different cultures should have been enforced.

The presents of high executives and management to oversee the global production is important but hiring more of the locals to become higher management and have them report one or two higher executives would have cost less and in return the massive workforce would be prideful of the upper manager and more likely to sustain there specific product line with less expensive executive. 


Facts bearing on the problem: Getting an understanding of how Phillips electronics decides to change positions on business sustainability and development. The Issue: requires Phillips to lean more toward production of more consistent and better products to keep up with similar businesses or thriving just to keep up with the curve. Other businesses are utilizing the option to expand businesses out of arms reach to develop and MAKE MONEY. Also, with time, businesses and goods change as we see, for example with the development of new Iphones and televisions.

The Issue #2: With the trade barriers decreasing significantly since World War II, This forces Phillips to change their entire format of what they are used to. this requires Phillips to focus less on international influence causing the business to de equip sites subtracting management and staff. The old saying "Cutting off the finger to save the hand". Phillips want's to decrease the level of salary expenses to their international ORGANIZINGsites and shift those expenditures to developing competitive products. The problem with this is the physical presence of representatives in foreign countries promoting or marketing the product.
Philips lighting began making carbon filament light bulbs in 1891. In 1891 Philips had almost no competitors and Philips established a research Laboratory in 1914, which studied physical, and chemical phenomena and this enhanced product innovation. Philips started with a very technical advance set of product line above the curve of other companies, thus this lead Philips to develop subsidiaries in a global market. The two problems stated above could have been handled different. The global market that Philips entered should have been scaled down in some areas and increase the promotional presents in areas where they didn’t have physical presents. A more intangible product placement and a better research and development into different cultures should have been enforced.
The presents of high executives and management to oversee the global production is important but hiring more of the locals to become higher management and have them report one or two higher executives would have cost less and in return the massive workforce would be prideful of the upper manager and more likely to sustain there specific product line with less expensive executive.


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