Description
Develop a PowerPoint presentation of 8–11 slides for a proposal, including 200–250 words of speaker notes per slide, covering the following:
- The proposal should begin with a brief explanation of each separate technique (1–2 slides).
- Present your evaluation of each technique’s strategic
contribution to the e-business's market leadership (3–4 slides). The
specific techniques that you should evaluate in your plan include the
following:
- personalized customer interaction
- customer relationship management (CRM)
- customer experience management (CEM)
- interactive relationship marketing
- mass customization
- customerization
- Conclude with a proposed plan for integrating all of the strategic techniques to achieve the e-business's CRM and relationship marketing objectives (4–5 slides).
User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.
Explanation & Answer
Review
Review
Anonymous
I was having a hard time with this subject, and this was a great help.
Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4
24/7 Homework Help
Stuck on a homework question? Our verified tutors can answer all questions, from basic math to advanced rocket science!
Most Popular Content
Measuring Your Strategic Marketing Plan Success Paper
Competencies In this project, you will demonstrate your mastery of the following competencies: - Manage elements of a su ...
Measuring Your Strategic Marketing Plan Success Paper
Competencies In this project, you will demonstrate your mastery of the following competencies: - Manage elements of a sustainable global brand - Propose a method to market - Design a marketing strategy Scenario You are the regional marketing director of a theme park in the southeastern United States that is part of global brand. The chief marketing officer of global operations has called upon you to help coordinate the marketing tasks related to rolling out an emergency response to a recent safety and injury incident at one of the parks that resulted in serious injuries to employees and customers. This theme park was closed immediately following the incident to ensure safety measures for customers and employees and to deploy the needed safety measures. Now, as the theme park is all set to reopen, the CMO has called you to take a lead in planning the marketing strategy to support the reopening of the park. Your responsibility is to design a phased strategy for reopening all parks, with critical objectives such as maximum safety, crisis communication, customer satisfaction, and profit potential. You must coordinate marketing strategy with corporate strategy, as failed or successful planning will impact brand success and recognition. You have determined the scope of work and have outlined the high-level plan. As a first step, you decided to perform the brand analysis and identification of critical elements to successfully market the reopening of the park. Based on the outcomes, you developed a customizable marketing strategy template that can be used by other theme parks under the same umbrella. Next, you need to create a presentation (toolkit) to share your analysis and recommendations for the proposed marketing support of the park. But, as you are working to complete the final bit of the toolkit, your social media monitoring partner shares a report of the theme park’s social media image and performance. The report shows a significant spike in negative public feedback. The report states there is the perception of an uncaring, careless brand forcing a reopening for profit. Your presentation should also include strategies for how you will address the emerging negative perception on social media about the theme park. You will show this presentation to your CMO and other regional marketing directors of the park. Directions Part One: Strategic Brand Implication and Management Record and submit a narrated PowerPoint presentation to share your analysis and recommendations for the proposed marketing support of the park. Ensure you address any feedback received in Milestone One before you submit the final presentation. Brand Analysis and Implications —In this part of the project, you will present the brand implications of reopening the park. Your presentation should include the following critical factors: 1. Determine the essential factors which can impact the brand equity when reopening the park. (slides 1–3) a. Describe the importance of brand equity to the organization. (slide 1) b. Provide positive implications (slide 2): - Safety concerns addressed and communicated - Community and local government support for reopening - Employee support for reopening c. Provide negative implications (slide 3): - Social media negative reactions - Employee negative concerns - Operational concerns for safety 2. Describe the strategic communication plan that should occur before and after the park reopens. Your responses should address the following (slides 4–8): a. Identify three key stakeholder groups from this list: - Employees - Customers - Government agencies - Communities - Vendors b. Describe each stakeholder’s interests in the organization. c. Describe their communication needs. d. Identify the best mode for communicating with them based off their needs. e. Describe the impact that reopening the park could have on each identified stakeholder (low, medium, or high). Why? Functional Departmental Roles and Responsibilities —In this part of the project, you will identify the functional department and describe their roles and responsibilities in making the reopening of the park a success. Your presentation should include the following critical factors (slides 9-12): 1. Identify three functional departments, including marketing, which play a significant role in the reopening process. (slide 9) - Consider which departments will be most engaged in the reopening process. 2. Describe the roles and responsibilities of these functional departments in the safe and successful process of reopening the park. (slide 10) 3. Develop an internal communication plan that addresses the following (slides 11–12): a. How will you take feedback from the stakeholders? b. What could be the legal and ethical issues in reopening of the park? To understand the specific guidelines, refer to the memo from the legal team. c. What will be the frequency of meetings with stakeholders to share relevant information? Part Two: Customizable Marketing Plan Template Based on the information provided to you, share a completed marketing plan template for the reopening of this individual park. Ensure you address any feedback received in Milestone Two before you submit the final template. Your template should include the following critical sections: 1. Determine two methods to be used for consumer research in developing the marketing plan. Provide rationales. 2. Determine three traditional marketing methods you will use in developing the marketing plan and provide rationales. Your response should address the following: a. How will the identified methods help in the acquisition of the new customers? b. How will the identified methods help in the retention of the existing customers? c. What are the advantages and disadvantages of the identified methods? 3. Determine three digital marketing methods you will use in developing the marketing plan and provide rationales. Your response should address the following: a. How will the identified methods help in the acquisition of the new customers? b. How will the identified methods help in the retention of the existing customers? c. What are the advantages and disadvantages of the identified methods? 4. Explain how the traditional and digital marketing methods you have selected will work together to optimize the brand. Your response should address the following: a. Which method do you think could be most impactful in addressing your target audiences? b. Which method do you think could be most effective in branding? c. Can both digital and traditional marketing support the brand and growth of the business? 5. Explain the crisis management strategies to be implemented prior to reopening. Your response should address the following: a. How can we focus on customer expectations to improve brand damage from the incident? b. How can we support our employees’ needs in reopening the park? c. What possible crises could arise relevant to the incident and reopening? 6. Determine one legal and one ethical issue that could arise and negatively impact the organization’s brand image upon reopening and provide proactive steps that could be taken now to prevent them. Part Three: Measuring Your Strategic Marketing Plan’s Success Record and submit a narrated PowerPoint presentation to share your analysis and recommendations for the proposed marketing support of the park. 1. Provide a marketing strategy that considers the following areas (slides 1–4): a. Digital marketing strategy b. Traditional marketing strategy c. Communications and public relations strategy d. Event marketing strategy Monitoring Your Marketing Strategy— In this part of the project, you will explain how you will monitor the performance of your strategy. Your presentation should include the following critical factors: 2. Identify three SMART marketing objectives and describe how they align with safety, customer satisfaction, and profitability. (slide 5) 3. Identify one KPI that can be used for each of the marketing objectives. (slide 6) 4. Describe the methods that could be used to monitor performance of the three marketing objectives. Provide rationale. (slides 7–8) 5. Using plan-do-check-act (PDCA) methodology, provide a continuous improvement process for preserving brand identity and reputation. (slides 9–10) 6. Describe two marketing strategies to address negative public feedback on social media. (slides 11–12) - Consider the role of public relations. - Consider the role of crisis management. What to Submit To complete this project, you must submit the following: 1. Strategic Brand Implication and Management Submit a narrated PowerPoint presentation with 12–13 slides. Sources should be cited according to APA style. 2. Customizable Marketing Plan Template Submit a 4- to 6-page Word document with 12-point Times New Roman font, double spacing, and one-inch margin. Sources should be cited according to APA style. 3. Measuring Your Strategic Marketing Plan’s Success Submit a narrated PowerPoint presentation with 12–13 slides. Sources should be cited according to APA style. Note: Remember to use both onscreen text and audio narration or speaker notes in your PowerPoint presentations to convey your information effectively. If, due to technical challenges, audio narration is not possible, precise and extensive speaker notes should be used addressing all the critical elements in the presentation. For example, you can use brief bulleted lists on the slide and include detailed explanations in your audio narration or speaker notes.
Federal Emergency Management Agency DHS Informational Paper
. The information should include a discussion of jurisdiction or responsibility and a summation (executive summary) of the ...
Federal Emergency Management Agency DHS Informational Paper
. The information should include a discussion of jurisdiction or responsibility and a summation (executive summary) of the agency or directorate’s most recent strategic plan.
Identify the agency or directorate's legal missions, and from the reviewed strategic plan, identify the top 5 missions, goals, objectives, and metrics and conduct an analysis of how these mission areas address the threats or challenges indicated in the plan.
Recommend agency or directorate program priorities among the current set of goals, objectives, and metrics.
Justification of all choices is an essential element of this assignment.Your report is an information paper and should be formatted as such. The report should address the following items:
Identify the agency or directorate.
Identify the agency or directorate’s legal missions.
Identify the top 5 missions, goals, objectives, and metrics.
Conduct an analysis of how these mission areas address the threats or challenges indicated in the plan.
Recommend agency or directorate program priorities among the current set of goals, objectives, and metrics.
Reference all source material and citations using APA 6th edition.
Macroeconomic forecasts and microeconomic forecasters discussion
Course Learning Content and AssignmentsReview the assignments for this course, accessed by clicking on the Assignment tab ...
Macroeconomic forecasts and microeconomic forecasters discussion
Course Learning Content and AssignmentsReview the assignments for this course, accessed by clicking on the Assignment tab at the top of your screen and then selecting each unit's assignment, reviewing the description, type, and deliverables. What questions do you have about these assignments in Units 1–4? What questions do you have about the overarching Unit 5 assignment? Although not due until the end of the class, it is important that you begin planning for this project early in the course. What are your initial thoughts about how you will approach this assignment? Explain.Unit 1-4 info Unit 1: Foundations of Microeconomics Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Explain the opportunities provided by technology for businesses Interpret the functions, opportunities, and challenges of the international monetary system Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 2: Market Structures Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Explain the opportunities provided by technology for businesses Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Interpret the functions, opportunities, and challenges of the international monetary system Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 3: The International Economy Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Interpret the functions, opportunities, and challenges of the international monetary system Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Explain the opportunities provided by technology for businesses Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 4: International Trade Relations Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Predict situations that present potential legal and ethical issues, and develop solutions for those issues Explain the opportunities provided by technology for businesses Interpret the functions, opportunities, and challenges of the international monetary system Use effective communication techniques
4 pages
Virtual Teams
Every organization should consider the implementation of a virtual team and activities as they provide a sustainable compe ...
Virtual Teams
Every organization should consider the implementation of a virtual team and activities as they provide a sustainable competitive advantage. These ...
Colorado Northwestern Local Hospital Style of Leadership Case Analysis
Wassmiah is a leader in a local hospital and works well in the environment. The hospital’s environment is characterized ...
Colorado Northwestern Local Hospital Style of Leadership Case Analysis
Wassmiah is a leader in a local hospital and works well in the environment. The hospital’s environment is characterized by well-defined individual roles where each employee knows what is expected of him or her. Employee conflicts are minimized as everyone understands his or her responsibility, and the coordination of all activities leads to goal attainment. There is no duplication of work. Wassmiah encourages people to perform well and rewards positive behavior to boost productivity. Most goals Wassmiah sets are short-term, making them easier to fulfill, less intimidating to achieve, and as a result, employees are interested in obtaining the various rewards. When a problem arises, Wassmiah directs the employees in what to do and is quick to point out if the employee does not deliver results. However, Wassmiah suspects that employees are not working when there is no supervision.What style of leadership is most likely described in this case and why have you reached that conclusion? What are the advantages of this type of leadership and what examples from the case support your position? What are the disadvantages of this type of leadership and what examples from the case support your position? What are the implications for employee motivation with this type of leadership? What other styles of leadership might be complementary to that described in the case and why?
Similar Content
paper writing
...
Second Amendment Applications
IntroductionThe debate surrounding the Second Amendment right to bear arms has manifested in all branches of our governmen...
Colorado Technical University Efficiency in the Supply Chain Paper
John and Michael, the owners of the Stone Horse Supply Company, are very excited about the new business opportunities thei...
Kaplan University Wayland Custom Woodworking Continuing Payroll Project Paper
Continuing Payroll Project: Wayland Custom WoodworkingWayland Custom Woodworking is a firm that manufactures custom cabine...
CM 321 BU McDonald One of The Most Popular & Recognizable Brands in USA Analysis
1
CM 321_A1
Summer 1, 2021
Dr. Y. Grace Ji
Situation Analysis Instructions
(Deadline: Monday, June 21st, before class)
Ea...
MIS 201 Saudi Electronic University Amazon Information System Paper
Management Information System MIS 201
Assignment - 1
Course: MIS 201
Student name:
Academic Year: 1441
Students number...
Brunswick Corporation 1
In the shipbuilding and marine economies, the growing magnitude and percentage of outboards per ship influence the desire ...
Operational Design
In the selection process of the research articles to use, I focused on the method of reviewing the existing literature on ...
Business Plan.edited
America is considered to be one of the most metropolitan cities across the globe, with diverse communities living in the c...
Related Tags
Book Guides
The Good Earth
by Pearl S. Buck
To Kill a Mockingbird
by Harper Lee
A Farewell To Arms
by Ernest Hemingway
How to Win Friends and Influence People
by Dale Carnegie
Les Miserables
by Victor Hugo
The Dispossessed
by Ursula Kroeber Le Guin
Crime and Punishment
by Fyodor Dostoyevsky
Dr Jekyll And Mr Hyde
by Robert Louis Stevenson
Z for Zachariah
by Robert C. O’Brien
Get 24/7
Homework help
Our tutors provide high quality explanations & answers.
Post question
Most Popular Content
Measuring Your Strategic Marketing Plan Success Paper
Competencies In this project, you will demonstrate your mastery of the following competencies: - Manage elements of a su ...
Measuring Your Strategic Marketing Plan Success Paper
Competencies In this project, you will demonstrate your mastery of the following competencies: - Manage elements of a sustainable global brand - Propose a method to market - Design a marketing strategy Scenario You are the regional marketing director of a theme park in the southeastern United States that is part of global brand. The chief marketing officer of global operations has called upon you to help coordinate the marketing tasks related to rolling out an emergency response to a recent safety and injury incident at one of the parks that resulted in serious injuries to employees and customers. This theme park was closed immediately following the incident to ensure safety measures for customers and employees and to deploy the needed safety measures. Now, as the theme park is all set to reopen, the CMO has called you to take a lead in planning the marketing strategy to support the reopening of the park. Your responsibility is to design a phased strategy for reopening all parks, with critical objectives such as maximum safety, crisis communication, customer satisfaction, and profit potential. You must coordinate marketing strategy with corporate strategy, as failed or successful planning will impact brand success and recognition. You have determined the scope of work and have outlined the high-level plan. As a first step, you decided to perform the brand analysis and identification of critical elements to successfully market the reopening of the park. Based on the outcomes, you developed a customizable marketing strategy template that can be used by other theme parks under the same umbrella. Next, you need to create a presentation (toolkit) to share your analysis and recommendations for the proposed marketing support of the park. But, as you are working to complete the final bit of the toolkit, your social media monitoring partner shares a report of the theme park’s social media image and performance. The report shows a significant spike in negative public feedback. The report states there is the perception of an uncaring, careless brand forcing a reopening for profit. Your presentation should also include strategies for how you will address the emerging negative perception on social media about the theme park. You will show this presentation to your CMO and other regional marketing directors of the park. Directions Part One: Strategic Brand Implication and Management Record and submit a narrated PowerPoint presentation to share your analysis and recommendations for the proposed marketing support of the park. Ensure you address any feedback received in Milestone One before you submit the final presentation. Brand Analysis and Implications —In this part of the project, you will present the brand implications of reopening the park. Your presentation should include the following critical factors: 1. Determine the essential factors which can impact the brand equity when reopening the park. (slides 1–3) a. Describe the importance of brand equity to the organization. (slide 1) b. Provide positive implications (slide 2): - Safety concerns addressed and communicated - Community and local government support for reopening - Employee support for reopening c. Provide negative implications (slide 3): - Social media negative reactions - Employee negative concerns - Operational concerns for safety 2. Describe the strategic communication plan that should occur before and after the park reopens. Your responses should address the following (slides 4–8): a. Identify three key stakeholder groups from this list: - Employees - Customers - Government agencies - Communities - Vendors b. Describe each stakeholder’s interests in the organization. c. Describe their communication needs. d. Identify the best mode for communicating with them based off their needs. e. Describe the impact that reopening the park could have on each identified stakeholder (low, medium, or high). Why? Functional Departmental Roles and Responsibilities —In this part of the project, you will identify the functional department and describe their roles and responsibilities in making the reopening of the park a success. Your presentation should include the following critical factors (slides 9-12): 1. Identify three functional departments, including marketing, which play a significant role in the reopening process. (slide 9) - Consider which departments will be most engaged in the reopening process. 2. Describe the roles and responsibilities of these functional departments in the safe and successful process of reopening the park. (slide 10) 3. Develop an internal communication plan that addresses the following (slides 11–12): a. How will you take feedback from the stakeholders? b. What could be the legal and ethical issues in reopening of the park? To understand the specific guidelines, refer to the memo from the legal team. c. What will be the frequency of meetings with stakeholders to share relevant information? Part Two: Customizable Marketing Plan Template Based on the information provided to you, share a completed marketing plan template for the reopening of this individual park. Ensure you address any feedback received in Milestone Two before you submit the final template. Your template should include the following critical sections: 1. Determine two methods to be used for consumer research in developing the marketing plan. Provide rationales. 2. Determine three traditional marketing methods you will use in developing the marketing plan and provide rationales. Your response should address the following: a. How will the identified methods help in the acquisition of the new customers? b. How will the identified methods help in the retention of the existing customers? c. What are the advantages and disadvantages of the identified methods? 3. Determine three digital marketing methods you will use in developing the marketing plan and provide rationales. Your response should address the following: a. How will the identified methods help in the acquisition of the new customers? b. How will the identified methods help in the retention of the existing customers? c. What are the advantages and disadvantages of the identified methods? 4. Explain how the traditional and digital marketing methods you have selected will work together to optimize the brand. Your response should address the following: a. Which method do you think could be most impactful in addressing your target audiences? b. Which method do you think could be most effective in branding? c. Can both digital and traditional marketing support the brand and growth of the business? 5. Explain the crisis management strategies to be implemented prior to reopening. Your response should address the following: a. How can we focus on customer expectations to improve brand damage from the incident? b. How can we support our employees’ needs in reopening the park? c. What possible crises could arise relevant to the incident and reopening? 6. Determine one legal and one ethical issue that could arise and negatively impact the organization’s brand image upon reopening and provide proactive steps that could be taken now to prevent them. Part Three: Measuring Your Strategic Marketing Plan’s Success Record and submit a narrated PowerPoint presentation to share your analysis and recommendations for the proposed marketing support of the park. 1. Provide a marketing strategy that considers the following areas (slides 1–4): a. Digital marketing strategy b. Traditional marketing strategy c. Communications and public relations strategy d. Event marketing strategy Monitoring Your Marketing Strategy— In this part of the project, you will explain how you will monitor the performance of your strategy. Your presentation should include the following critical factors: 2. Identify three SMART marketing objectives and describe how they align with safety, customer satisfaction, and profitability. (slide 5) 3. Identify one KPI that can be used for each of the marketing objectives. (slide 6) 4. Describe the methods that could be used to monitor performance of the three marketing objectives. Provide rationale. (slides 7–8) 5. Using plan-do-check-act (PDCA) methodology, provide a continuous improvement process for preserving brand identity and reputation. (slides 9–10) 6. Describe two marketing strategies to address negative public feedback on social media. (slides 11–12) - Consider the role of public relations. - Consider the role of crisis management. What to Submit To complete this project, you must submit the following: 1. Strategic Brand Implication and Management Submit a narrated PowerPoint presentation with 12–13 slides. Sources should be cited according to APA style. 2. Customizable Marketing Plan Template Submit a 4- to 6-page Word document with 12-point Times New Roman font, double spacing, and one-inch margin. Sources should be cited according to APA style. 3. Measuring Your Strategic Marketing Plan’s Success Submit a narrated PowerPoint presentation with 12–13 slides. Sources should be cited according to APA style. Note: Remember to use both onscreen text and audio narration or speaker notes in your PowerPoint presentations to convey your information effectively. If, due to technical challenges, audio narration is not possible, precise and extensive speaker notes should be used addressing all the critical elements in the presentation. For example, you can use brief bulleted lists on the slide and include detailed explanations in your audio narration or speaker notes.
Federal Emergency Management Agency DHS Informational Paper
. The information should include a discussion of jurisdiction or responsibility and a summation (executive summary) of the ...
Federal Emergency Management Agency DHS Informational Paper
. The information should include a discussion of jurisdiction or responsibility and a summation (executive summary) of the agency or directorate’s most recent strategic plan.
Identify the agency or directorate's legal missions, and from the reviewed strategic plan, identify the top 5 missions, goals, objectives, and metrics and conduct an analysis of how these mission areas address the threats or challenges indicated in the plan.
Recommend agency or directorate program priorities among the current set of goals, objectives, and metrics.
Justification of all choices is an essential element of this assignment.Your report is an information paper and should be formatted as such. The report should address the following items:
Identify the agency or directorate.
Identify the agency or directorate’s legal missions.
Identify the top 5 missions, goals, objectives, and metrics.
Conduct an analysis of how these mission areas address the threats or challenges indicated in the plan.
Recommend agency or directorate program priorities among the current set of goals, objectives, and metrics.
Reference all source material and citations using APA 6th edition.
Macroeconomic forecasts and microeconomic forecasters discussion
Course Learning Content and AssignmentsReview the assignments for this course, accessed by clicking on the Assignment tab ...
Macroeconomic forecasts and microeconomic forecasters discussion
Course Learning Content and AssignmentsReview the assignments for this course, accessed by clicking on the Assignment tab at the top of your screen and then selecting each unit's assignment, reviewing the description, type, and deliverables. What questions do you have about these assignments in Units 1–4? What questions do you have about the overarching Unit 5 assignment? Although not due until the end of the class, it is important that you begin planning for this project early in the course. What are your initial thoughts about how you will approach this assignment? Explain.Unit 1-4 info Unit 1: Foundations of Microeconomics Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Explain the opportunities provided by technology for businesses Interpret the functions, opportunities, and challenges of the international monetary system Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 2: Market Structures Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Explain the opportunities provided by technology for businesses Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Interpret the functions, opportunities, and challenges of the international monetary system Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 3: The International Economy Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Interpret the functions, opportunities, and challenges of the international monetary system Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Explain the opportunities provided by technology for businesses Predict situations that present potential legal and ethical issues, and develop solutions for those issues Use effective communication techniques Unit 4: International Trade Relations Apply critical-thinking skills to analyze business situations Assess current global economic and political policies and their impact on business decisions Critically analyze and evaluate real-life economic problems and opportunities by applying economic concepts, principles, and theory Explain the macroeconomic and microeconomic concepts and how they relate to the management of a global organization Predict situations that present potential legal and ethical issues, and develop solutions for those issues Explain the opportunities provided by technology for businesses Interpret the functions, opportunities, and challenges of the international monetary system Use effective communication techniques
4 pages
Virtual Teams
Every organization should consider the implementation of a virtual team and activities as they provide a sustainable compe ...
Virtual Teams
Every organization should consider the implementation of a virtual team and activities as they provide a sustainable competitive advantage. These ...
Colorado Northwestern Local Hospital Style of Leadership Case Analysis
Wassmiah is a leader in a local hospital and works well in the environment. The hospital’s environment is characterized ...
Colorado Northwestern Local Hospital Style of Leadership Case Analysis
Wassmiah is a leader in a local hospital and works well in the environment. The hospital’s environment is characterized by well-defined individual roles where each employee knows what is expected of him or her. Employee conflicts are minimized as everyone understands his or her responsibility, and the coordination of all activities leads to goal attainment. There is no duplication of work. Wassmiah encourages people to perform well and rewards positive behavior to boost productivity. Most goals Wassmiah sets are short-term, making them easier to fulfill, less intimidating to achieve, and as a result, employees are interested in obtaining the various rewards. When a problem arises, Wassmiah directs the employees in what to do and is quick to point out if the employee does not deliver results. However, Wassmiah suspects that employees are not working when there is no supervision.What style of leadership is most likely described in this case and why have you reached that conclusion? What are the advantages of this type of leadership and what examples from the case support your position? What are the disadvantages of this type of leadership and what examples from the case support your position? What are the implications for employee motivation with this type of leadership? What other styles of leadership might be complementary to that described in the case and why?
Earn money selling
your Study Documents