Marketing real life problem

timer Asked: Mar 21st, 2016

Question description

Honda produces Acura;Toyota produces Lexus; and Nissan produces Infiniti. None of these companies allow dealers to combine franchises at a single location. Explain why this is a good strategy. ( consider Mazda produced Millennia and decided to let dealers sell it with other Mazdas and it failed.) please write a detail explanation. i believe that it deals with the Marketting mix.

Tutor Answer

(Top Tutor) Studypool Tutor
School: University of Virginia
Studypool has helped 1,244,100 students
flag Report DMCA
Similar Questions
Hot Questions
Related Tags

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors