Respond to a Case Study on Performance Lawn Equipment

timer Asked: Apr 3rd, 2016

Question description


Case: Performance Lawn Equipment


Part 1:

Elizabeth Burke has asked you to do some preliminary analysis of the data in the Performance Lawn Equipment database. First, she would like you to edit the worksheets Dealer Satisfaction and End- User Satisfaction to display the total number of responses to each level of the survey scale across all regions for each year. Second, she wants a count of the number of failures in the worksheet “ Mower Test.” Next, Elizabeth has provided you with prices for PLE products for the past 5 years:



      Year       Mower Price       Tractor Price

2008        $ 120                   $ 3,000

2009        $ 135                   $ 3,100

2010        $ 150                   $ 3,250

2011        $ 175                   $ 3,400

2012        $ 180                   $ 3,600


Create a new worksheet in the database to compute gross revenues by month and region, as well as worldwide totals, for each product using the data in Mower Unit Sales and Tractor Unit Sales. Finally, she wants to know the market share for each product and region based on the PLE and industry sales data in the database. Create and save these calculations in a new worksheet. Summarize all your findings in a report to Ms. Burke.


Part 2:

The Performance Lawn Equipment database contains data needed to develop a pro forma income statement. Dealers selling PLE products all receive 20% of sales revenue for their part of doing business, and this is accounted for as the selling expense. The tax rate is 40%. Develop an Excel worksheet to extract and summarize the data needed to de-velop the income statement for 2012 and implement an Excel model in the form of a pro forma income statement for the company.

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