Socio-cultural Analysis
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Country: Philippines https://www.cia.gov/library/publications/resources/the-world-factbook/geos/rp.html Socio-cultural Analysis: Your organization has reviewed your country study and has decided to go with your recommendation for their initial international expansion. A complete a socio-cultural analysis needs to be completed to determine the entry strategy, financing, human resource needs, suppliers, marketing, pricing and distribution, and organizational structure. Assignment Criteria: Write a report (2 – 4 pages, font 12) outlining the socio-cultural factors and discuss any cross-cultural issues that will need to be considered, addressed and understood into for a successful international expansion. You need to use at least three outside sources to complete this assignment. PLEASE remember to cite all your sources; proper citation of your sources is a requirement for this course. Please support all recommendations with sound reasoning and research. Your report needs to include but not limited to: • Demographic Trends o Population growth o Age structure & median age o Life expectancy o Literacy • Cultural Analysis o Language o Customs and Norms o Traditions • Social Institutions o Where does the country lie within Hofstede’s dimensions o Family structure o Religious structure o Labor organizations • Informal Trade Barriers o Barriers that are created by social and cultural factors o Communication styles o Negotiating tactics o Marketing concerns o Ethical concerns Employment practices Human rights Business practices
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