final assignment

Business & Finance
Price: $10 USD

Question description

In this final assignment, you will compile the previous four (4) assignments, addressing the feedback from your professor, as well as adding the marketing strategies.

Write an eighteen to twenty (18-20) page paper in which you:

  1. Write an executive summary of your marketing plan.
  2. Provide the company’s mission statement and company introduction.
  3. Provide the company’s branding, pricing, and distribution plan.
  4. Provide the IMC and customer satisfaction plan. 
  5. Provide the following information about the marketing strategies:

a.  Discuss the company’s competitors, and its strengths and weaknesses.

b.  Determine the differentiation strategy in relation to the closest competitor.
c.  Explain whether the company’s intention is to be a leader or follower within the industry.
d.  Assess the macro-environmental issues (legal, technological, social, and economic) trends with which the company must operate.
e.  Identify the most significant trend to impact the business and discuss how the company intends to minimize or capitalize on this trend. 6.  Support your marketing plan with at least ten (10) reference sources that discuss the nature of the assignment.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

Tutor Answer

(Top Tutor) Daniel C.
School: UC Berkeley
Studypool has helped 1,244,100 students
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1827 tutors are online

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors