effective font

timer Asked: Jun 23rd, 2013

Question description

Consider the article “Typography 101” located in the Electronic Reserve Readings.

Select two advertisements from print sources, one that effectively uses fonts and one that does not. Describe both of these sources in your discussion.

Write a 200- to 300-word short answer response to the following:

What effect does font selection have on readability and the viewer’s perception when reading a printed source? How does the use of font further or hinder the intended message? 

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