Advertising problem. How to run JS/Type-able ads in Google/Aol/Bing/Yahoo Ads?

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Question description

Hi guys,

When I do Google Adwords/Bing ads/AOL ads, I was only allowed to do 2 types of ads:
1. Image ads.
2. Text ads
However, I always see ads like this 
(The image changes when you hover it)

Or some of them even let you type a zipcode inside the ads!
It looks like a javascript ads for me. 
How do you create ads like that? (Looks like a javascript? Is it some kind of GIF?)

Thank you!

Tutor Answer

(Top Tutor) Daniel C.
School: Boston College
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