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1.I don't think that product placement is a bad thing and it has no real negative effect on educated people in my personal opinion. For example, there has been my one or two times that I have ever even wanted to purchase a product that I have seen advertised on a movie. Although I do agree that commercial can be tempting at times, but I have rather buy items without looking up the customer reviews first to make sure it's worth it. This is to prevent making the mistake of spending money on a product that doesn't work properly or fails to do what is back its claim. Product placement allows the customer to be informed on product and there services that they provide, otherwise it would be hard for them to be able to get their advertisement out to the public if it was not for the media. The media has shown that it has a very large impact on the general population and that can be a bad or good thing, but its the ultimately its the customers responsibility to review information on the product or service that they are purchasing, before deciding that they will use it or not.
2.I do not really have a favorite ad or ads, but I guess if I had to choose one or a particular type of one that I like, it would be the different Old Spice commercials. I do not have a favorite one in particular; I just think they are all so outrageous and stupid, that it makes them funny. It makes me laugh anyway. I think the target audience they are trying to reach with these commercials is not only the obvious, men who want to smell good, but also healthy and in shape men, since they always feature a half-naked, healthy looking individual. They give off the impression that if guys use this body wash, deodorant, or any other Old Spice products, that good, awesome, sometimes unexpected things will happen, such as all of a sudden riding a unicorn. They also just give off that using this will let you be relaxed and somewhere else for a little bit, like if you are using the body wash in the shower. They give off the impression of happiness. I do not think the commercials have really affected how I view or buy the product. My husband does use the Old Spice brand body wash and deodorant, and I am known to occasionally use his stuff. However, I like to think it is because they smell good and we just like the products.