hospitality management

timer Asked: Nov 13th, 2016

Question description

– Introduction to Hospitality

Industry Sector Presentation Guidelines

1)select one area/sector (e.g. Lodging, Restaurant, Casino, Meetings, Conventions, Travel and Tourism) of Hospitality Industry and track news and trends throughout the semester,

2)give an overview of the sector selected and clearly define the interrelation it has within the Hospitality Industry.

3)identify five (5) trends that will impact selected sector within the next 10 years and discuss each in detail.

4)select a company within sector that is ranked amongst the top 10 within the industry. Ranking can be based on one or more of the following factors: Market Share, Annual Revenue, Number of Brands/Units/Locations, etc.

a.Give a brief summary of the company to include but not limited to History, Mission, Products and Services, and Competitive position.

b.Evaluate the company’s performance based on the trends that are current or those identified in item 3.

c.Give three strategies that the company can pursue to support growth, financial strength, and retention of competitive position for the future.

5)Give a recommendation for company to pursue. Choose one (1) of the three strategies and explain in detail why this would be the best approach that the company should pursue. Be sure to include materials learned from chapters as well as various supportive materials that group gathered from research and professional experience.

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