Assignment: Researching data and information on a topic of their choosing related to an
emerging technology innovation and a target audience and then create a unique digital
infographic using the Piktochart web-based tool (free version).
What is an Infographic?
Creating a digital infographic is an emerging tactic that has been successfully used across
industries for different purposes (e.g., increase public awareness, marketing, tracking trends,
etc.). Infographics have become increasingly popular with the growth of highly visual social
media channels like Facebook, Instagram, and Pinterest. Infographics are eye catching, help
people connect and remember information, and are easy to share.
The infographic https://www.backgroundcheck.org/the-google-yourself-challenge/ - The Google
Yourself Challenge - is a good example of an infographic that blends images and contextual
information with statistics to educate the public on the importance of 'Googling Yourself' to learn
how much information about yourself is available on the web to virtually anyone and why it
matters.
Seize the data. If there is no data to communicate, you probably do not need an infographic.
Infographics typically include statistical information, in addition to text and images.
See it to believe it. The data or topic should be easily represented visually.
Know your audience. A clear definition of the target audience is key. Before anything else, ask
yourself, "Who is this infographic for, and how will they use it?". For example, the target
audience for the "Google Yourself Challenge" Infographic would seem to be young adults,
adults, and particularly, professionals, unemployed persons, or recent graduates who will be
looking for employment at some point in time.
Answer ONE question. Focus your infographic on one topic; i.e., have your infographic answer
ONE question. This will minimize clutter and going in too many directions in your infographic.
Tell a "story." Finalize a streamlined story with a beginning, middle, and end that includes both
the benefits and challenges. The best infographics communicate a clear story by pairing
creativity with insightful images and data.
Keep it simple and clear. Eliminate medical or scientific jargon and use clear graphics to
translate complex data. Don't add anything extra that doesn't support your story; clutter only
weakens your overall message. Focus on your story, and keep to the main points. Consider the
readability of your text for your target audience and write in plain language.
Be Unique. Your infographic should be a unique representation of the data you want to share. Be
creative!
Promote, promote, promote. A great infographic without a solid promotion plan will not be
successful. Consider web and social media channels.
Emerging Technology Innovations Infographic Proposal: The proposal includes the following
key criteria:
1. Technology Topic selected for the emerging technology innovations infographic with an
introduction explaining its: 1) focus (ONE question that will be answered and will be the focus
of the infographic), 2) purpose (informing, increasing awareness, educating, or convincing the
target audience to take action), 3) related industry/sector, and 4) why you chose this topic. Refer
to "Technology Topics for the Infographic" in Stage 1 of this project for suggested emerging
technology topics.
Selected emerging technology innovation topic for the infographic (see the list of options in
below) with an introduction.
The following are possible topics that can be selected for the Infographic:
Note: Some of the topics below are too broad in nature and may need to be narrowed. You may
also select a different topic (other than the list of topics) with the instructor's approval.
Artificial intelligence/cyborgs
Social media/social networking
Wearable devices
Organs-on-chips
Augmented reality (smartphone apps, google glass, immersive interfaces)
Gamification
Robotics
Drones (surveillance, delivery, personal and commercial)
Sensors (embedded, nanosensors, the Internet of Nanothings, etc.)
Internet of things (feedback devices; big data; smart sensors, cameras, software, databases, and
massive data centers in a world-spanning information fabric)
Implantable nanochips
Smart houses
Contactless information sharing (e.g., QR Codes, NFC)
Autonomous/driverless vehicles
3D printing
Home security/personal security
Next-generation batteries
Blockchain
Intelligent analytical mapping
Quantified self (e.g., food consumed, physical/mental performance, mood, health, etc.)
Emerging Apps/mobile (e.g., travel, career, wedding, shopping, translating)
Other topic as approved by the instructor
Industry Related to the Technology Topic
To help you brainstorm and narrow the scope of your technology topic, you may want to
consider a specific industry for your selected technology topic, such as the following:
Retail stores or online retail
Real estate
Electronics & technology
Food & beverage
Banking and finance
Publishing
Automotive
Health care and medical
Childcare
Cosmetics/beauty
Exercise and weightloss
Transportation
Manufacturing
Pharmaceutical
Agriculture
Legal & politics
Environment and energy
Government
Service-oriented
Education/Training (K-12, college, online, corporate training, vocational training)
Social relations (e.g., online dating)
Public relations, marketing, advertising
Entertainment and leisure
Sports
Other industry/sector
2. Target audience(s): selected with rationale related to the technology topic. Refer to "Target
Audience for the Infographic" in Stage 1 of this project for suggested target audience(s)/groups.
In addition to selecting a topic for the Emerging Technology Innovations Infographic, students
will also select their target audience (i.e., one or more groups of people) as the focus of their
technology topic. The target audience should be reasonable in relation to the selected emerging
technology topic and may be broad or narrow in focus, as applicable.
Possible target audiences include ONE (or more) of the following groups of people:
Marital status (single, married, divorced, widowed)
Age (teens/youth, young adult, mature adult, seniors)
Gender (men, women, transgender)
Minorities
Persons with disabilities, illnesses, impairments
LGBTQ community (Lesbian, Gay, Bisexual, Transgender, Questioning)
Parents and families
Children
Educators or other service-oriented professions
Non-native speakers
Veterans
People living in geographic areas (urban, suburban, rural; northeast, mid-west, south, west coast)
Income/economic status (poor, middle class, affluent)
Education achieved (high school, college, advanced degrees)
Professions
Other target audience/group
3. Statistical data and information sources to be used in the proposal and the
infographic.Statistical Data and Information Sources for Infographic
Statistical Data and Information Sources for the infographic with citations in a Reference List
following APA style format - 6th edition that will be used to tell your Infographic's "story" (e.g.,
how the technology works, history/evolution of the technology, benefits/opportunities and
challenges/problems and applicable IT theory, future direction). There should be at least 3-5
statistical data and information sources. All statistical data and information is to be from
reputable sources and relevant. Refer to "Statistical Data and Information Sources for the
Infographic" in Stage 1 of this project for recommended sources to explore.
Students are required to do research to obtain relevant information and statistical data about your
chosen emerging technology innovations topic and target audience(s). The information and data
that will be used in the Emerging Technology Innovations Infographic must be obtained from
reputable sources (see below for some examples) and an integral part of the Infographic.
To assist you, the following sites can be very useful for finding relevant data (statistics) and
information that you will need to both prepare your proposal and create your digital infographic.
These are just a few sources to get you started, and you are welcome to find sources that are not
found via the links below.
Note: For the Proposal and Digital Infographic, you will need a total of 3-5 sources.
Sources for Technology-Related and General Statistical Data:
Pew Research – Internet Project - Topics: http://www.pewinternet.org/topics/
Pew Research - Internet Project - Publications:
http://www.pewinternet.org/category/publications/reports/
Huffington Post – Technology Stats: http://www.huffingtonpost.com/tag/technology-stats/
Internet World Stats: http://www.internetworldstats.com/
Data.gov: http://catalog.data.gov/dataset?q=technology&sort=score+desc%2C+name+asc
DataMarket: https://datamarket.com/data/list/?q=technology&ref=search
FactBrowser: http://www.factbrowser.com/technology/
Many Eyes: http://www-958.ibm.com/software/data/cognos/manyeyes/datasets
Quantcast: https://www.quantcast.com/
Sources for Technology-Related General Information (Content):
Ars Technica: http://arstechnica.com/
Business Insider Tech: http://www.businessinsider.com/sai
CNET: http://www.cnet.com/
Computer World: http://www.computerworld.com/
Forbes Technology: http://www.forbes.com/technology/
Future Technologies: http://www.explainingthefuture.com/technologies.html
Huffington Post Technology: http://www.huffingtonpost.com/tech/
Mashable: http://mashable.com/
New York Times Technology: http://www.nytimes.com/pages/technology/
PC World: http://www.pcworld.com/
Wall Street Journal Technology: http://online.wsj.com/news/technology
Wired: http://www.wired.com/
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