Description
Submit the business plan proposal for starting a business in your chosen country ( JAMAICA ). Your plan should be logically derived from the country analysis (SEE ATTACHMENT FOR COUNTRY ANALYSIS GUIDANCE) using the format below:
- Executive Summary including the purpose of the report, the opportunity you are proposing (where the opportunity is defined as starting a business in a country outside of the United States) and recommendations.
- Business Model Proposal (derived logically from the country analysis) with details of the proposal (business model, how you are going to make money, value proposition of your product offering, quantitative and qualitative benefits of the project, entry mode, trade barriers, financing decisions, etc.).
- SWOT Analysis based on your country analysis and the business you are planning to start.
- Strategic Plan with a 3-5 year sequential implementation plan.
- Projected 10-Year Cash Flow Analysis including investment and Return on Investment (ROI) target with cash flows brought back to present dollars. Use a discount rate of 10%. Also pick at least 1 parameter (e.g., volume, price, etc.) and show a sensitivity analysis.
- Issues, Risks, Contingency Plans and Metrics Identify and describe what issues and associated business risks may arise from starting this business in your chosen country. Briefly describe contingency plans to address these. Also include what metrics should be assessed to understand whether the business is achieving plan and how often they should be assessed.
This plan will be in a Word document and submitted by Sunday of the 7th week of class by 11:59 PM that evening. The document should be no more than 10 pages. The paper does not have to be in APA format. But it must follow APA guidelines for spacing, font, font size and reference formatting and citations The title page, reference pages and charts/graphs/tables pages are not included (counted) in the 10-page count.
Be sure to use the concepts and learnings from this course as you develop your proposal and write your report. Also, please prepare this report as if it will be given to your CEO or a Venture Capitalist for consideration. Good grammar, no misspellings, and logical flow are all very important!
FAQ’s:
How do I estimate sales?
Answer: Use market estimates, market growth rates and assume your market share for each year.
How do I do 10-year discounted cash flows and ROI?
Answer: See this website for guidance: https://www.business-case-analysis.com/return-on-i...
What is a Value Proposition?
A PowerPoint Slide for Value Proposition is attached. (See Attachment)
What is a SWOT analysis?
A PowerPoint Slide for SWOT analysis is attached. (See Attachment)
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Explanation & Answer
Hi! Please have a look at the attached answer to this question and get back to me in case of anything. Thank you.
Running Head: MOUNTAIN VIEW RETIREMENT VILLAGE BUSINESS PLAN
Mountain View Retirement Village Business Plan
Name
Institution
Date
1
MOUNTAIN VIEW RETIREMENT VILLAGE
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Executive Summary
Mountain View retirement village is a tourism wellness center that will be located on the
floor of the Blue Mountain in Jamaica. This facility will provide a comfortable home with beautiful
sceneries for the elderly who still want to travel. The location for this business is considered unique
because of its natural effects. The homes will be located on the beautiful island of Jamaica next to
the Blue Mountains where there are abundant natural herbs that will be used in the spas. Moreover,
the tourism growth in the region provides a good foundation for this type of business in Jamaica.
To ensure that all trade secrets are wall off, local shareholders will be incorporated into the
current shareholders' list. However, this will be by the assistance of the United States Commercial
Services to ensure due diligence. Therefore the business entry mode will be joint venture; the core
activity will be the provision of retirement homes. The business will also face certain Jamaica trade
barriers (Export.gov, 2016). From the SWOT analysis, the business will face some threats and
enjoy certain opportunities available in the Jamaican market. And to ensure the expansion of the
business, more capital will be acquired through debt. In the long run, this project will have both
quantitative and qualitative benefits to the shareholders and the community as well.
Similarly, the cash flow estimate from the proposed business shows a steady growth in the
profits and the current value of the business is pretty high. However, this type of business is unique
and hence faces certain risks. To mitigate this risk, contingency plans have been put in place.
Moreover, the main metrics have been identified to ensure that the business achieves the plans and
targets. This report describes the proposed business model; the SWOT analysis of the intended
business; the projected cash flow analysis; a four-year strategic plan; potential risks associated
MOUNTAIN VIEW RETIREMENT VILLAGE
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with the business; contingency plan in place for the risk mitigation and the main metrics used to
evaluate whether the plan is being achieved or not.
Business Model Proposal
The core activity of the project will be provisions of retirement homes services to the
elderly from around the world. However, the business also intends to generate income from other
operating activities. The key components of this model are the activities, value proposition, the
entry mode, trade barriers, benefits of the project and the financing decisions.
Key Activities
The business intends to generate money from the sale of different services. The core
revenue will be from the sale proceeds and monthly payments for the retirement apartments. The
business will also generate revenue from the monthly service fee and the deferred management fee
paid when the resident is leaving the facility. Averagely the business intends to charge a fee of
$950 per month per person excluding the service charge and the deferred management fee.
Moreover, the project will also generate income from other communal facilities like spas, gym,
and restaurants.
Value Proposition
Mountain View retirement village provides an environment where you are honored and
respected. The village management ensures that all residents from all walks of life enjoy their stay
thanks to the friendly caregivers and wonderful facilities. One can choose to enjoy a drink in the
company of fellow residents or a quiet healing spa session that is done using 100% natural herbs.
We also know that leaving one’s home is a difficult choice and that's why we take the time to fully
MOUNTAIN VIEW RETIREMENT VILLAGE
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comprehend each of our resident stories and interest in order to provide the best lif...