Evaluate Tasks

timer Asked: Apr 14th, 2017

Question Description

there are four different parts on their I need them on all separate page and labeled

·4.1A Evaluate Tasks

Use the Product Life Cycle Worksheet to evaluate and plan the promotion tasks of a marketing manager in various stages of the product lifecycle. This can be applied to a specific company if you wish. Complete the worksheet (fill in the blanks in each section) and submit your results in the assignment area.

4.1 VALS Survey

Submit your results from the VALS survey in the discussion area. Then, answer the following questions:

O What did you learn about your own preferences from this exercise?

O Do you think the survey was accurate?

·4.2 product life cycle

The Product Life Cycle is like a snapshot in time. Pick 3 of your favorite products and identify its current Life Cycle Stage and the marketing activities they are using. Evaluate the applicability of their activities and the effectiveness of them. Provide recommendations for additional actions.

Post your initial response in this discussion. It is recommended that you post relatively early in the week to allow time for peer responses.

·5.1 Supply Chain Management

Supply chain management is an important part of a company's distribution strategy. Evaluate REI in this discussion. Outline their current channel and methods of distribution. How do they use Supply Chain Management? Does it work well? Any suggestions for improvement?

Post your initial response in this discussion. It is recommended that you post relatively early in the week to allow time for peer responses.

Product Life Cycle Worksheet For each part of the marketing mix for REI, list several marketing tactics that would be used for each stage of the product life cycle. Several have been started as examples. Marketing Introduction Mix Product 1. 2. 1.Distribution Place be limited (Distribution) may to Flagship Growth Maturity 1. New product 1. features: colors, 2. styles, accessories are added. 2. 1. 2. 1. 2. 1. 2. 1. Distribution is mostly through the outlet stores. 2. 1. Prices start to lower due to competition. 2. 1. 2. 1.Clearance Pricing in effect. 2. 1. 2. 1. 2. stores as a test. 2. Price Promotion 1. Goal of initial promotion is to tell consumers what the new product is and does. 2. Decline

This question has not been answered.

Create a free account to get help with this and any other question!

Similar Questions
Related Tags

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors