Description
As we’ve learned this week, brands signal customers by giving them information
about predictability in their purchases. Brands each have their own associations
and personalities. In your post, identify some of the associations and
personalities that are linked with the following brands: Oscar Mayer, Dell, and
Sketchers.
- What are they?
- How do they differ?
- Are there any similarities?
Explanation & Answer
Attached.
Running head: BRAND PERSONALITIES
1
Brand personalities
Institution Affiliation
Date
BRAND PERSONALITIES
Companies with brand personalities are important as the help the organization to be
well known and remains in the competitive market. Many generations will know and
remember the company. When a company collaborates with other companies will ensure
there is big profit margins growth.
Dell is a top leading company that is famously known for their laptops, servers,
phones as well as accessories for their products at an affordable price. The products are
worldwide and they are user- friendly. For instance, the laptop can be used in the corporate
world, by students or even in homes. Dell has really tried to build t...