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Assignment You are the owner of a new small, 25-room hotel. You have found that it is not cost-effective to market on your own, nor do you have funds to hire a marketing company. You decide that you are going to market by using 4 different intermediaries. Complete the following:
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The Nature of Intermediaries in the Hospitality Industry
The four intermediaries that I will use include;
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Hotels.com L.P (https://www.hotels.com/),
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Expedia, Inc (https://www.expedia.com/),
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Travelscape LLC (https://www.travelocity.com)
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KAYAK (https://www.kayak.com).
The intermediaries offer a variety of products and services. Customers can book hotels
and flight online or by calling the 24-hour line service. Hotels.com operates in more than sixty
countries around the world. The hotel reviews help the customers to find the best deals in the
appropriate location. Its top destinations include New York, Wahington, District of Columbia,
United Kingdom, France, and Texas.
Expedia, Inc offers both hotel and flight services. Its top hotels include Playa Del Carmen
Hotels, Sydney Hotels, Walt Disney World Are Hotels, Las Vegas Hotels and Grand Canyon
Hotel...
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