Define and discuss the purpose of segmentation, homework help

User Generated

gvolgvof

Business Finance

Description

Write 300-500 words and discuss the following:

In your own words discuss the definition and purpose of segmentation.

Describe the various types of industry segmentation.


User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

Attached.

Running Head: PURPOSE OF SEGMENTATION

Purpose of Segmentation
Institution Affiliation
Date:

1

PURPOSE OF SEGMENTATION

2

Most of the organizations have adopted different strategies to help them reach their
customers at ease. Segmentation is one of these strategies popular among the small and large
enterprises across different industries. Essentially, segmentation involves dividing or bifurcating
large unit into smaller units to ease management (Vecchi and Buckley, 2016). The small units
are divided in terms of characteristics such as similar or even related in a way or the other.
Commonly industries always conside...


Anonymous
Awesome! Perfect study aid.

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4

Similar Content

Related Tags