Description
There are certainly pros and cons of going global. For example, with a physical product, the pros might include selling in more volume and the cons may include having to manage the process and logistics. It might also be costly to set up geographic distribution and global marketing at these destinations. Of course, all of this will depend on the global market chosen to do business in and the pro and cons may be different by product and service.
With this in mind, create a 2-3 page response to the following:
- Identify and describe a global market
- Analyze pros and cons of entering this specific market
Your final assignment should be proofread for correct spelling, grammar, and punctuation. For more information on APA,
Explanation & Answer
please find the attached file. i look forward to working with you again. good bye
Running head: INTERNATIONAL BUSINESS
International Business
Name
Tutor
Institution
Course
Date
1
INTERNATIONAL BUSINESS
2
Global market-China
The global market is an international platform where a company can sell its goods and
services to any economy in the world. The global market provides an opportunity for
companies to reach their customers from any economy. However, a global market entails
more than selling products internationally, but also producing and promoting products
globally. To dominate global markets, companies often rely on local distribution networks or
can establish their own. Companies like coca cola and Starbucks who dominate the global
market enter new markets through populated centres, and later move to the surrounding
regions. China is one of the markets wh...
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