Business 499 Capstone, business and finance homework help

User Generated

reeby.xreaf

Business Finance

Description

Assignment 5: Capstone
Due Week 10 and worth 400 points

Select a publicly traded corporation for which you would like to work or are currently working.

Research the corporation on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

Write an eight to ten (8-10) page paper in which you:

  1. Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success.
  2. Analyze the five (5) forces of competition to determine how they impact the company.
  3. Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
  4. Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
  5. Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
  6. Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
  7. Select two (2) corporate governance mechanisms used by this corporation and evaluate how effective they are at controlling managerial actions.
  8. Evaluate the effectiveness of leadership within this corporation and make at least one (1) recommendation for improvement.
  9. Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
  10. Use at least five (5) quality references. Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

The specific course learning outcomes associated with this assignment are:

  • Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.
  • Identify how the six segments of the general environment affect an industry and its firms.
  • Identify the five forces of competition.
  • Analyze the external environment for opportunities and threats that impact the firm.
  • Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
  • Identify various levels and types of strategy in a firm.
  • Predict ways in which corporate governance will affect strategic decisions.
  • Assess the relationship between strategy and organizational structure.
  • Use technology and information resources to research issues in business administration.
  • Write clearly and concisely about business administration using proper writing mechanics.

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

Attached.

Running Head: GENERAL MOTORS

1

General Motors
Student Name:
Institution Affiliation:
Date:

GENERAL MOTORS

2

General Motors commonly abbreviated as GM is an American multinational corporation
that was earliest started in the year 1908. It has developed over the years to become a world
leader in the car business, especially in the manufacture and promotion sectors. General Motors
is also a global employer of more than 215,000 employees globally as of 2016 with total assets
worth US$221.6 billion and an equity of US$43.83. It is ranked as the eighth corporation in the
Fortune 500 globally, it is closely followed by their fierce competitors the Ford corporation who
assume the ninth place in the prestigious list (General Motors, 2015).
General Motors has its presence in over 37 countries where they market their twelve
brands of vehicles they manufacture (Caiazza et al., 2015). The brands include the GMC,
Cadillac, Buick, Chevrolet, Wuling and Holden among others. The company headquarters are
based in Michigan in Detroit called the Renaissance Center. General Motors was reformed in the
year 2009 after the old GMC went bankrupt, they purchased the brand “General Motors” and
almost all the major assets of the old General Motors Corporation. The company was known as
the leading global car seller since 1931 to 2007 (77 years) (General Motors, 2015).
Impact of the company’s mission, vision, and primary stakeholders
GM’s vision is “To be the world leader in transportation products and related services”.
They earn their consumers’ interest through unremitting upgrades made possible by the
reliability, collaboration and the novelty of General Motors stakeholders. This vision helps them
become more innovative and competitive in the tough vehicle business, they have to alter ideas
constantly as well as change their strategies to keep their position in the market. GM has a robust
vision statement where they analyze their future, target market, unremitting change, services
offered, products, consumers, quality, standards, personnel collaboration and research and
expansion (General Motors, 2015)

GENERAL MOTORS

3

The company brand greatly relies upon the connections in and out the corporation and the
commitment is motivated by their core value. They take into account the diversified intelligence
and teamwork in the worldwide sustainability determinations to establish boundless consumer
experiences. Their key stakeholders include consumers, merchants, Workers, both contemporary
and impending new ability, Shareholders and specialists, Suppliers, Communities in which they
function, Nongovernmental organizations and the Governments (Bernaciak, 2013).
Their engagement helps the company in a range of different techniques, all with the
objective of efficiently enabling a significant dialogue. GM brand promotion, shareholder
associations, worldwide procuring, human resources, employment associations and government
associations are some of the General Motor tasks that involve stakeholders consistently to
comprehend and take account of distresses, as well as the improvement of the community and
environmental objectives (Caiazza et al., 2015).
Forces of competition
Competitive rivalry or competitio...


Anonymous
Awesome! Perfect study aid.

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4

Related Tags