discussion Blue Ocean Strategy, management homework help

User Generated

1234zlu

Business Finance

Description

For this discussion topic, please go online and research Blue Ocean Strategy.no less than two page, no copy! 2-3 reference.

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

Good luck in your study and if you need any further help in your assignments, please let me know.Goodbye.

Running head: BLUE OCEAN STRATEGY

1

Blue Ocean Strategy
Institution Affiliation
Instructor’s Name
Student’s Name
Course Code
Date

BLUE OCEAN STRATEGY

2

Blue Ocean Strategy
Blue ocean strategy refers to a theory that was developed by Chin Kim and Renée
Mauborgne, pre-famous management thinkers. Following the realization that all companies in
the search for a sustainable profitable growth tend to get involved in a head-to –head
competition. Their action leads into bloody Red Ocean full of rivals who are consistently
fighting for the diminishing profits (Kim, & Mauborgne, 2004).
The red ocean analogy means the situation whereby the companies boundaries are set and
know and the rule of the ga...


Anonymous
I was struggling with this subject, and this helped me a ton!

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4

Related Tags