Propose Research Project

FratBro23
Category:
Marketing
Price: $20 USD

Question description

You are a brand manager of a snack chip. Your goal is to determine what effects different levels of online advertising (seehttp://www.sramanamitra.com/2011/01/11/top-10-online-advertising-trends-of-the-decade/) have on a consumer’s behavior. The VP of Brand Management will want strong justification for your recommendations. Propose a research project to address this problem that focuses on the kind of research design you would use; why you would use it; and how you would conduct the research.

The paper must be two to three pages in length and formatted according to APA style

Tutor Answer

(Top Tutor) Daniel C.
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School: Boston College
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