Advertising during the Super Bowl

timer Asked: Aug 8th, 2013

Question Description

I’m working on a exercise and need support.

Please respond to the following:

Advertising during the Super Bowl is pricey and reserved for mega brands, but local television
stations are allowed to air local advertisements during the broadcast. Size up
your local market to determine at least three local businesses that could
justify the extra advertising expense to air a commercial during the Super
Bowl. Be sure to support your answer with evidence on how the advertising would
benefit these businesses.

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