Description
IS Strategic Plan
Please write the paper on Cow-Wow business case,
Case link: A Sweet Breakfast Memory That Connects With the Wrong Market
Using above business case on Cow-Wow company, submit a complete IS strategic plan. Your paper should include at least 5 references from peer-reviewed journals associated with how other companies are using the technologies you are recommending. The strategy should include the technologies you plan to implement, your plan for sourcing the IS work, and the governance model you plan to use to sustain the IS operation over the long term. You should include specific projects with a timeline for implementation in your strategy. Make sure you also include the financial analysis. Your IT strategy should also specify some key performance indicators (KPIs) to measure the effectiveness of IT. The website below can help you identify the KPIs for your strategy.
- Website: ITIL Key Performance Indicators explains some of the key performance indicators used for IT service management in the ITIL governance framework.
Your paper should be in APA format and contain 6-8 pages of content , not counting the title and reference pages, and not counting any tables or figures. Make sure you include in-text citations. Please use the template attached below
- Abstract, Introduction, Conclusion, and subheadings are mandatory
- No Plagiarism
- APA
- Follow template
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Explanation & Answer
Kindly extend the deadline for more 12 hrs. I have been experiencing persistent power black out. I will appreciate your consideration. Thank you.
Running head: IT STRATEGY
1
IT Strategy for Cow-Wow Company
Name:
Course:
Instructor:
IT STRATEGY
2
IT Strategy for Cow-Wow Company
Cow-Wow is a two year old company based in Los Angeles that makes milk in cereal flavors. It
was founded by Christopher Pouy with an initial staff comprising of ten employees. The founder,
Christopher Pouy, initially started with the aim of capitalizing on a childhood love by having a
child-friendly cow on the face of the package and branding his flavors names like Chocolate and
Fruity Trudy Chip Cathy. The product was initially fashioned for 5- to 12-year-olds. However,
resulting from a feature in the media, the product experienced great demand across the market
scope. This led to focusing on the millennials as the primary consumers of Cow-Wow Cereal
flavored milk. Currently, the company aims at gaining 80% of this market share by majoring on
our neighborhood location, niche positioning, brand that we sell as well as special promotions.
Description of the Business
The implementation of this IT strategic plan will set up Cow-Wow Cereal Milk Company
in the line of attaining maximum advantage from information technology innovations. This in
turn will increase research capabilities hence enhancing the delivery of efficiencies in support of
administrative functions. It will play a great role in supporting recruitment of world class IT staff
which will provide a foundation for global sharing of research and resources.
In addition, a well structured IT strategy puts infrastructure to facilitate all staff to
communicate effectively, collaborate locally and globally, and share information securely.
Partnership and collaboration are key to the strategy in that they will enable the growth of
a stronger IT savvy organization that supports delivery of services effectively with the ability to
respond efficiently to the evolving technology scope. They are also fundamental to fostering
engagement with staff to ensure that services meet customer needs; and also to partnering with
IT STRATEGY
3
third parties in service delivery and in the incorporation of IT. By emphasizing on IT service
excellence, the Strategy ascertains a framework to drive improved service and project delivery.
In the short term, new central information systems will be employed. In the long run most
emphasis is on obtaining the best value we can from these systems, increasing benefits by
offering accurate information and accessibility, thus enabling better decision making. With a
continuing emphasis on training and best practice dissemination, the Strategy is set to empower
researchers to innovate staff to use IT systems effectively to improve their digital literacy for
evaluating, discovering and creating information aided by digital technologies.
IT Strategy Proposal
This is the final edited research work. Thank you for your cooperation.
Running head: IT STRATEGY
1
IT Strategy for Cow-Wow Company
Name:
Course:
Instructor:
IT STRATEGY
2
IT Strategy for Cow-Wow Company
Information technology (IT) plays an essential role in any organization. With rapidly
changing technologies, conflicting priorities, and funding challenges it is fundamental for
organizations to put in place an effective plan to follow. It is quite evident that any moment spent
planning saves in execution time which result in a significantly higher return on investment.
Alluding to examples from most successful organizations and government agencies, it has been
validated that investing on elaborate IT strategic planning results to high returns on investment
(Laudon, Turner, & New York University Symposium on Information and Strategic
Management, 2009). The implementation of this IT strategic plan will set up Cow-Wow Cereal
Milk Company in the line of attaining maximum advantage from information technology
innovations. This in turn will increase research capabilities hence enhancing the delivery of
efficiencies in support of administrative functions. It will play a great role in supporting
recruitment of world class IT staff which will provide a foundation for global sharing of research
and resources.
In addition, a well structured IT strategy puts infrastructure to facilitate all staff to
communicate effectively, collaborate locally and globally, and share information securely
(Australian Construction Services, 2010). Partnership and collaboration are paramount to the
strategy in that they will enable the growth of
a stronger IT savvy organization that supports delivery of services effectively with the ability to
respond efficiently to the evolving technology scope. They are also fundamental to fostering
engagement with staff to ensure that services meet customer needs; and also to partnering with
third parties in service delivery and in the incorporation of IT. By emphasizing on IT service
excellence, the Strategy ascertains a framework to drive improved service and project delivery.
IT STRATEGY
3
In the short term, new central information systems will be employed (Chew, E. K. & Gottschalk,
2009). In the long run most emphasis is on obtaining the best value we can from these systems,
increasing benefits by offering accurate information and accessibility, thus enabling better
decision making. With a continuing emphasis on training and best practice dissemination, the
Strategy is set to empower researchers to innovate staff to use IT systems effectively to improve
their digital literacy for evaluating, discovering and creating information aided by digital
technologies.
Description of the Business
Cow-Wow is a two year old company based in Los Angeles that makes milk in cereal
flavors. It was founded by Christopher Pouy with an initial staff comprising of ten employees.
The founder, Christopher Pouy, initially started with the aim of capitalizing on a childhood love
by having a child-friendly cow on the face of the package and branding his flavors names like
Chocolate and Fruity Trudy Chip Cathy. The product was initially fashioned for 5- to 12-yearolds. However, resulting from a feature in the media, the product experienced great demand
across the market scope. This led to focusing on the millennials as the primary consumers of
Cow-Wow Cer...