As a Business Analyst, requirements analysis and design are part of our everyday life. So what does that mean? Your personal project can have any kind of future that you want it to be. Based on the previous changes from the elicitation process, do a strategic analysis on your own personal project.  Assess the current state Define what you believe is the future Assess any risks Provide the gap between the AS-IS and TO-BE states Read Chapter 7 (Requirements Analysis and Design Definition) of the IIBA Book. Read the paper –“GUIDELINES FOR VERIFYING AND VALIDATING SOFTWARE REQUIREMENTS AND DESIGN SPECIFICATIONS”. Read the article – The Six Blind Men and the Requirements. Go to Lynda.com and watch Validating Requirements and Managing Requirements from the Developing Project Requirements course. Go to Lynda.com and watch Validating and Controlling Your Requirements During Project Execution of the Business Analysis Fundamentals course. Watch the video Requirement Analysis. Watch the video Requirements Management Best Practices. Pick a social media (Facebook, Twitter, Pintrest, Instagram, etc.) to research  and be prepared to discuss how requirement analysis and design affect your chosen social media daily. Watch the movie “Up in the Air” starring George Clooney. Pay close attention to the role of Natalie as a Business Analyst. As you are watching the movie, jot down your answers to the following questions:   In your opinion, is she a good or bad Business Analyst?  What types of business analysis tasks does she do to warrant us looking at her as a Business Analyst? What requirements is she gathering? How does she verify and validate these requirements?  What is her recommended solutions? Do you agree with her solutions? If not, what would you have done differently? There are multiple free sites to choose from: Watch option 1 Watch option 2 Watch option 3 For your task, submit the deliverable for your personal project. Include the following: Analyze the current state in regards to the requirements you analyzed for the change request to your project as of today. Define what the future state will be based on the business needs, goals and objectives of the project. Assess any risks and recommend any actions to alleviate those risks if needed. Describe the current gap between the current and future state and how the project will achieve the future state. 

Choose 5 questions to write about out of the following. No less than a one-page response. Why do gifts create conflicts of interest?What is the main advantage and disadvantage of dealing with gifts and conflicts of interest by prohibiting the acceptance of gifts?What questions could you ask yourself to help frame the question as to whether you can ethically accept a business-related gift?What’s the difference between a conflict of interest and the appearance of a conflict?What’s the difference between a gift and a bribe?What’s the difference between a bribe and a kickback?Create a hypothetical third-party obligation involving an employee of a major company.What does it mean to deploy weaponized ethics?What questions can be asked to help determine whether whistle-blowing is justified?What questions can be asked to help determine whether whistle-blowing is ethically required?Why might an employee hesitate before whistle-blowing?The Sarbanes-Oxley Act tries to protect whistle-blowers. Why is it not very effective?Name an organization that might inspire obedience loyalty. Why is obedience inspired? What does this loyalty look like?Name an organization that might inspire balanced loyalty. Why is it inspired? What does this loyalty look like?Name an organization that might inspire an attitude of free agency. Why is it inspired? What does this free agency look like?What are some of the ways stress at work can cause unhappiness in life?Why is the office an important scene of romance in today’s world?What do you imagine the rewards of status to be?What kind of work contract would encourage slackerism?

Week 8 Assignment - Promotion and Pricing StrategiesIntroduction "Entrepreneurs must determine what to sell, to whom and how often, on what terms and at what price, and how to get the product or service to the customer. In short, a marketing plan identifies a company's target customers and describes how it will attract and keep them. The process does not have to be complex." (Scarborough & Cornwall, 2015, p. 274).OverviewWith this assignment, you will address some of the basic areas within a marketing plan and help to refine your strategies for creating a successful business.Instructions Using the business from the assignment, Feasibility Analysis, write a 3–4 page paper in which you:Identify its primary target market.Specify three methods you will use to research customer needs and wants.Describe the marketing mix: a) product, b) pricing strategy, c) promotion, and d) placement or distribution.Create a one-year advertising budget and plan that incorporates the use of various advertising media and publicity.Include at least two references outside the textbook.This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.The specific course learning outcome associated with this assignment is:Create a marketing plan to help a business effectively promote its products and services.