I need help with a strategic planning question

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znkk4360

Business Finance

Description

Define strategic planning. How is strategic planning different for international marketing than domestic marketing?

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Running head: STRATEGIC PLANNING

Strategic planning

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STRATEGIC PLANNING

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Strategic planning

Organization leaders are supposed to determine as well as create the process of goal
identification. This process is referred to as strategic planning. Strategic planning involves
identification of both long term and short-term goals as well as the organization’s objectives
(Simerson, 2011). Following this, strategic planning is important si...


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