decision making?

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Health Medical

Health Care Human Resource Management

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individual project 2 (marketing a healthcare perspective)

3-5 pages excluding cover, abstract, and reference pages


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• • • Using the decision-making model, describe the consumer decision-making process for an individual seeking a new primary care physician. o Go to a local health care system and under “Choose a doctor” (or similar wording allowing a search for physicians associated with that center), search for a primary care physician. o Discuss how the doctor's information is positioned to make him or her a good choice. ▪ What types of information are included? ▪ What types of information do you feel are missing? ▪ Why do you feel this is important from a marketing perspective? Make 2 recommendations for ways to influence that decision at different points in the process. How would the health care organization you chose conduct a post-purchase evaluation of your satisfaction with this physician and his or her site? NOTE: You need to support your work with at least 4 academic or professional peer-reviewed sources that were published within the past 5 years.
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Running head: DECISION MAKING MODEL

Discussion Post: Decision Making Model
Name:
Institution:

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DECISION MAKING MODEL

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Introduction

In reality, people make jokes daily about doctors and how rigid they stand to struggle to
avoid them. Not so long, people realize that illness is an individual part of life and therefore
unavoidable. Following this reality, people go out in search of medical aid and advice from
families and friends. After a consistent baffle and a worse situation, people in need of medical
attention realize how hopeless the situation is and resolve to meet a primary healthcare
physician. How does the caring consumer select a physician? What determines a better
physician? Is it necessary to see one physician each time you visit a healthcare center? This
paper addresses the decision-making process, the concerns and the guidelines in acquiring the
rightful physician.
Decision Making Process
Indeed, the process of decision making makes the patients active participants in their
centers of healthcare. It is necessary to consider healthcare professionals who are trained for
patients to receive improvised care that improves their outcomes and meets their expected needs.
A consumer-friendly decision-making process should be ascertained and contain the following
fundamental elements; patients should be informed and receive unbiased and clear messages
describing their current conditions (Oliver, 2014). With rightful information, patients can
envision life changes based on decision...


Anonymous
Very useful material for studying!

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