Description
Resources to consider:
Choose a company that has both a mission and vision statement. This should not be the same company you will choose for the assignments for Weeks 2-5.
Prepare a minimum 700-word summary in which you address the following:
- Identify the company's mission statement.
- Identify the company's vision statement.
- Explain what role these have on the way the business operates. Evaluate whether the company's actions seem to align to their vision and mission statements.
- Examine how the mission and vision of the organization might affect or guide you as an employee or manager in the company.
- Analyze what you think would be the effect if the company did not have a mission statement.
Format your paper consistent with APA guidelines.
Cite a minimum of two peer-reviewed references.
Explanation & Answer
Attached.
Running head: Role and Importance of Mission and Vision Statements at Indofood CBP 1
Role and Importance of Mission and Vision Statements at Indofood CBP
Student’s Name
Course
Institution
Date
Role and Importance of Mission and Vision Statements at Indofood CBP
2
Introduction
The company selected for this assignment is Indofood CBP, a leading player in the
consumer branded products sector. The company is engaged in a range of business categories
that include dairy, food seasonings, noodles, beverages and nutrition and special foods
(ICBP, 2017). Additionally, the company has established itself in the packaging industry
producing both corrugated and flexible packaging that is aimed at supporting its main
business. While the company's headquarters are located in India, Indofood CBP (ICBP) has
established a large network of operations in the United States. This network enables the
company to stay closer to its target market demand while ensuring that it maintains the
freshness of the products it sells.
Mission Statement
ICBP's mission statement is divided into different parts listed in bullet points to
address specific areas of business operations. First, the company is on a mission to
continuously innovate while focusing on customer needs and delivering great brands that
have unrivaled pe...
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