Description
Develop a comprehensive business plan for a new small business. This business must be a new business venture and not an existing venture. Analyze all of the required components of a business plan using the outline, which appears in Table 8.2 of Entrepreneurial small business.
- Cover letter
- Title page
- Table of contents
- Executive summary
- The company—company description; product/service/industry
- The market
- The organization
- The financials
- The appendices [optional]
Your business plan must:
- Be a minimum of 12 pages in length, not including cover and reference pages.
- Be formatted according to the CSU-Global Guide to Writing and APA Requirements.
- Cite a minimum of five to seven sources--five of which should be academic peer-reviewed scholarly sources--in addition to your textbook. The CSU-Global Library is a great place to find your resources.
- Be received by the end of Module 8 (Week 8).
Refer to the Portfolio Project grading rubric available in the Module 8 Folder for information on grading.
IMPORTANT NOTE: I HAVE ATTACHED THE GRADING RUBRIC!
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Explanation & Answer
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Running head: BUSINESS PLAN
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Business plan
Name
Instructor
Institution
Course
Date
BUSINESS PLAN
Table of Contents
COVER LETTER
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Executive Summary
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1.1 Objectives
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1.2 Mission
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Company Summary
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2.1 Company Ownership
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2.2 Start-up Summary
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Services
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Market Analysis Summary
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4.1 Market Segmentation
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4.2 Target Market Segment Strategy
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4.3 Service Business Analysis
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Strategy and Implementation Summary
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5.1 Competitive Edge
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5.2 Sales Strategy
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5.2.1 Financials
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5.3 Milestones
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Management Summary
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6.1 Personnel Plan
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BUSINESS PLAN
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COVER LETTER
Name of Applicant
Address of Applicant
City, State, Zip Code
January 6, 2018
Anthony P. Jacobs
U.S Bancorp
Address of Bank etc.
City, State, Zip Code
Dear Mr. Anthony P. Jacobs,
With regard to my business plan I am proffering my business plan for review and for
consideration with the hope that the bank will grant my request of a start up loan for $ 200, 000.
Prior to this I had conducted thorough research on the history of the bank on allocation of
funding to bicycle couriers. My proposal on this same business plan is innovative in its structure
and form as well as in its marketing. We will seek to transport vegetables and fruits to
households in order to save families the trouble and time in general. Most people find the whole
process of going out to markets to buy produce very tiring and monotonous thus our bicycle
couriers will look to purchase and transport the produce locally at a specific geographical range
for a price. The price will be determined by the price of produce and the delivery costs.
BUSINESS PLAN
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This will promote exercise amongst our youths who will be the target employees as well
as reduce the unemployment, crime and drug abuse rates further through the provision of jobs.
At the same time it will go a long way in saving the people the effort of the constant and
sometimes random visits to the market due to quaffed household produce. Getting produce will
be a simple task of making a call, or making an order via email, the website or via the company
app making your order and waiting upon the delivery. Customized lists can be made for
consumers who show a certain inclination of preference to certain products, and are open to
change time to time to include new preferences, orders or simply just revise the old list to take
some items off the list entirely. Discounts will be granted to households that make purchases or
orders regularly either weekly or multiple times within the week. Our couriers will consist of 900
bicycles upon start up and will include uniforms for the staff for easier identification and
marketing strategy.
For this purpose I have my own personal capital from inheritance that was bestowed on
me by my grandfather of $10,000. My plan looks to make a minimum profit of $100,000 within
the first year and upon reinvesting in the business I seek to gain $250,000 in the second year and
acquire $345000 in the third year and so on and so forth. In this way our business expands more
year after year as well as the clientele and geographical region. This is so far the first innovative
service of its kind. It not only seeks to serve the community but the nation and eventually receive
global recognition. Its mission statement will be to improve on the lives of its consumer base,
while the vision will be global recognition for efficiency in delivery and providing commendable
customer service. To achieve this our new business will seek to achieve stability in terms of
BUSINESS PLAN
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finances, infrastructure and personnel before presenting ourselves to the business platform and
to keep other industries from coming up with similar services and diluting our own.
This is a business I intend to partner in with my brother. Together we have thoroughly
thought out this idea and worked on all the factors both negative and positive that can influence
the rise and fall of the business and what we could do to counter the ...