Fords Code of Ethics and Mission Statement

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The next phase of your strategic management plan will require you to research your company's history and existing strategic goals. Before we can make major improvements to the business, we first have to understand where they came from and what they're currently trying to accomplish. Use reliable business sources, the company website, and any traditional appropriate sources to gather as much background information that you can.

For the assignment this week, write a paper that's at least two pages in length and addresses the following:

  • Detail the history of the business. Explain how they got their start but focus mostly on how their business has changed over the last 15 years. Provide a picture of how they adapt to change and any major obstacles that they've had to overcome.
  • Include some information on the top executives at the company and the role that they've played in those last 15 years.
  • Provide the company's existing mission statement and code of ethics. In what way do they articulate their ethical practices through policies and public outreach and why is this important?
  • Identify two areas of concern ethically and explain those choices. Make sure to discuss why you feel that are areas of ethical concern. Think critically about where your chosen company has the potential for ethical dilemmas. For example, an accounting firm would be concerned with fraud.
  • Rewrite your company's mission statement. The idea is to provide clarity and set the new strategic direction that you think the company should be moving towards. Include a paragraph explaining the changes that you've made and why.

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Running head: MODULE 1 COURSE PROJECT Module 01 Course Project - Company Selection Linsey Mendoza Rasmussen College Author Note This paper is being submitted on January 6, 2018 for Mark Anderson’s B489/MAN4900 Winter Quarter course. 1 MODULE 1 COURSE PROJECT 2 Company Selection My selected company is Ford Motors. The company is an automobiles manufacturer of American origin situated in Michigan, Detroit state. Ford Motors Company was founded in the year 1903 on the sixteenth of June by Henry Ford (Lawrence, 2013). Ford Motors is the second most successful automaker company in the United States after General Motors. The company deals with all varieties of automobiles, both types of vehicles, both the commercial ones and luxury vehicles. It also deals with automotive parts. Other than producing the auto products, they also carry out: automotive finance, vehicle leasing, and vehicle service. Although they produce a large variety of automobiles, e.g., cars, hybrids, SUVs and Trucks, the company's success is major because of the trucks it manufactures. The latest F-Series trucks were the main reason of soaring against its competitors like general motors and other German automaker companies. The trucks saw them record the highest sales for the past decade. They made seven hundred and sixty-eight thousand sales of this type of trucks. They have also been trying to incorporate tech into their service and product provision making them have plans of becoming partners with either Uber or Google. The auto company is also known of powerful SUVs that are mostly used for VIP escorts because of the high-security systems that it comes up with. Ford's partnership with a technology company will see it grow with the rapid digitalization across the world (McMahon, Brian, 2017). The Ford Motors Company was my best selection because of its great achievement to compete favorably with German cars whose automobile industry is the best across the globe. It has manufactured trucks that have been preferred more than the Mercedes Benz Motors Company. MODULE 1 COURSE PROJECT 3 References McMahon, Brian. "The Minneapolis Ford Assembly Plant." Hennepin History. 76.1 (2017). Print Lawrence, J W. Automobile Industry Since 1945. Cambridge: Harvard Univ Press, 2013. Internet resource Project Overview Throughout this course your ability to draw upon current and prior business management knowledge is key. Using this knowledge, you will create a strategic management plan of an organization of your choosing, while focusing on developing an effective executive summary. Halfway through the project you will need to set original strategic goals for your chosen company to accomplish. The second half of the project will then focus on budgeting and planning for the completion of these goals. A strategic plan is really a road map for the future of a business. It provides guidance and direction for all aspects of an organization in support of the company's goals. It draws upon all areas of business including human resources, marketing, IT, and finance, and even looks at the external influences and the competitive marketplace. It requires you to pull together everything you learned throughout your course of study as well as incorporate current and relevant research. Due Date Your final project is due in Week 6. There will be individual assignments, sometimes two in a week, along the way. The week they are due is noted in the time line below. Time Line Week Assignment 01 Company Selection; Ethics and Creating a Mission Statement 02 Internal and External Analysis; Market Analysis 03 Human Resources Strategy; Budget Estimates 04 Technology Allocation; Implementation Timeline 05 Control and Evaluation Methods; Executive Summary 06 Reflection; Final Project Submission Requirements Your project is built in stages throughout the course as noted in the timeline above. As you move on to the next stage, be sure to revise your work based on instructor feedback. This is important because week 6 will require you to compile all the previous portions of the project, revise them, and then turn in a completed strategic management plan. For many stages of the project you will need to conduct additional research. As you do remember: • • Use statements and ideas that you have come up with on your own and blend these with your research. Do not plagiarize. If you want to use actual words from a source, put them in quotation marks and include the source. Follow APA format only for citing your sources. For APA guidelines, go to your college's Online Library which you can access through the Resources tab. Evaluation Each assignment leading up to the final paper is evaluated and graded independently. Your instructor will provide specific grading criteria for each step of the project prior to its due date.
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Running Head: FORD’S CODE OF ETHICS AND MISSION STATEMENT

Ford’s Code of Ethics and Mission Statement
Name
Institutional Affiliation

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FORD’S CODE OF ETHICS AND MISSION STATEMENT

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The history of Ford Company
Over the past fifteen years, Ford has expanded its production to different parts of the
world. This period has also seen the company improve the use of technology in providing
modern vehicles. Through these steps, the company has remained to be competitive in the
automobile industry. With the effective management and adoption of technology, the company
has remained to be the second successful automaker company in the United States after General
Motors. Over the time, the company has also increased the production of commercial and luxury
vehicles in the country and overseas. One...


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