Communications Media Choices

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timer Asked: Jan 25th, 2018

Question Description

IKEA Kansas City store launch

Click through the links in previous section of the module (including 1st 5 web results from Bing), and identify the types of media choices IKEA used to announce their store launch.

Media used-

Rich:

Lean:

What other media choices could IKEA have used to broadcast their messages? How would that have helped draw more attention to their launch?



IKEA

Link (Links to an external site.)Links to an external site. website

Link (Links to an external site.)Links to an external site. Newspaper

Link (Links to an external site.)Links to an external site. Bing-multiple-

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