Description
Directions
Select a foreign subsidiary of American multinationals and assess with documented evidence the subsidiary’s operational environment. Your project should clearly identify the host country of the foreign subsidiary. The final draft of your project must contain a synopsis; an introduction and be able to justify the choice of your subsidiary by assessing the entire business practices and environment of the host country
The company should be Starbucks and the country UK. My parts of the project are the following 2 only. Please use APA style and citation ( 4 references at least)
I. Equity Sharing
Discuss and document the subsidiary’s initiation of joint ventures with nationals. If joint ventures do not exist, give the full details of the subsidiary’s devised successful strategy in the host country. Your input must always document the evidence
II. Participative management
Demonstrate and document that the subsidiary is actively involving nationals, including those in labor organizations or government, in the management of the subsidiary. Give benchmarks to illustrate your ideas. For instance report the number of nationals who are involved in the middle or upper management of the subsidiary and the advantages of such leadership strategy.
Explanation & Answer
Attached.
Running Head: OPERATIONAL ENVIRONMENT
Operational Environment
Name
Instructor
Institutional Affiliation
Date
1
2
OPERATIONAL ENVIRONMENT
Equity Sharing
Starbucks Inc. is one of the leading and largest coffee companies in the United States and
the world in general. Typically, the company’s management and innovative culture are
accredited to its current success and growth in the local and international markets. Starbucks,
being a multinational company, operates in several foreign markets, including the United
Kingdom. Before entering the UK market, Starbucks devised and implemented an effective
market entry strategy. In 1998, Starbucks acquired 65 Seattle Coffee Company stored in the UK
in order to enter and serve the foreign market. Since the two companies had similar objectives
and shared a common culture, it was easy for the company to p...
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