Description
International Strategies |
Prior to beginning this discussion, review Chapter 11 in the Abraham’s textbook on Diversified, Global, and Other Types of Organizations and listen to this audio snippet covering International Strategies. When companies expand into the international arena, they do so either because their home market has matured or because they see real opportunities in the foreign market.
Increasing the number of strategic business units requires a more complex business strategy. Sometimes the road to success in a foreign market can be a bumpy one. For insights into some of the more extreme cultural challenges posed when entering foreign markets as experienced by one of the United States’ largest fast food chains, read How McDonald's conquered India (Links to an external site.)Links to an external site. (Kannan, 2014) and McDonald's Settles Beef Over Fries (Links to an external site.)Links to an external site. (Grace, 2002).
For this discussion, determine whether or not the company operates in the international marketplace. If so, research the company’s international strategy and evaluate it in terms of effectiveness in regards to one of the issues below. If your company is not involved internationally, then choose one that is and evaluate that company’s international strategy in terms of effectiveness in regards to one of the following issues:
- Cultural Barriers
- Monetary Exchange Rates
- Political Instability
Then,
- Assess how your chosen issue potentially affects the strategic considerations of your organization involved in a global economic environment.
- Propose language to add to the organization’s strategic plan that addresses the potential impacts to the organization’s global strategy.
Word count 400
Explanation & Answer
Attached.
Running Head: INTERNATIONAL STRATEGIES
International Strategies
Institution Affiliation
Date:
1
INTERNATIONAL STRATEGIES
2
MacDonald’s is currently operating in the international marketplace as a fast food
franchise. MacDonald’s has been able to maintain its position as a leader in the fast food sector.
The organization incorporates various international strategies that enable it to deal with
challenges including cultural barriers and political instabilities among others (Sutherland,
Adams, Aronson, Aveling, Blackburn, Broad and Dinerstein, 2009). In a bid to overcome the
challenge caused by cultural barriers the organization employs a transnational strategy.
The transnational strategy integrated by MacDonald’s embraces...
Review
Review
24/7 Homework Help
Stuck on a homework question? Our verified tutors can answer all questions, from basic math to advanced rocket science!
Similar Content
Related Tags
Frankenstein
by Mary Shelley
Communist Manifesto
by Karl Marx
All the Kings Men
by Robert Penn Warren
Siddhartha
by Hermann Hesse
Nervous Conditions
by Tsitsi Dangarembga
The Knife of Never Letting Go
by Patrick Ness
Macbeth
by William Shakespeare
Othello
by Wiliam Shakespeare
The Prince
by Niccolò Machiavelli