martketing questions

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Business Finance

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sentences and present the questions and answers when you submit your work. Submit the work as a file attachment. This means you complete all work in a word processing document(e.g., Microsoft Word). 1. Explain the concept of borrowed equity as it relates to an event sponsor. 2. What should a company or organization do to minimize any negative buzz surrounding its event? 3. Explain how event marketers and their sponsors can benefit from visibly displaying attendees' social media posts at the event. 4. How effective do you think social media is about getting the word out and creating buzz for an event? Explain. 5. Explain how a negative fan experience may harm the event's sponsors.
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Event planning
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1. Explain the concept of borrowed equity as it relates to an event sponsor.
The idea of borrowed equity explains a situation where a sponsor does something and
expects another in return, for example, a sponsor might agree to make uniforms for a
team, pay for the even organization and venue and as a payback, use the...


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