Environmental Scan

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Business Finance

Description

You will perform an environmental scan for your target company.

Choose an organization according to the following:

  • Current employer
  • Most recent or former employer
  • Place of business that you have patronized or have been familiar with over a long period of time.
    • Avoid choosing an organization that is so large that historical data would be difficult to apply. Firms in the Russell 2000® index may fit well, whereas firms in the Dow 30 Industrial index probably do not.
  • The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future.

Write a 1,050-word minimum environmental analysis in which you include the following:

  • Determine how to create value and sustain competitive advantage using the environmental scanning strategy.
  • Evaluate the company's external environment.
  • Assess the company's general environment.
  • Evaluate the organization's industry operating environment.

Format your paper according to APA guidelines.

Unformatted Attachment Preview

Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 12 Strategic Planning and Implementation Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 12 Edited in accordance with University of Phoenix® editorial standards and practices. Copyright © 2017 by University of Phoenix. All rights reserved. 2 Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 12 Individual Assignment: Strategic Plan, Part 1: External Environmental Scan Purpose of Assignment The final strategic plan is due in Week 6, but it begins with Part 1 in Week 2. Students begin by working on an environmental scan which allows students to dig into the environments of the company selected. Resources Required Selected Company Grading Guide Content Met Partially Met Not Met Total Available Total Earned The paper uses an organization according to the following: • Current employer • Most recent or former employer • Place of business that you have patronized or have been familiar with over a long period of time. • The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future. . The paper includes a determination of how to create value and sustain competitive advantage through environmental scanning strategy. The paper includes an evaluation of the company’s external environment. The paper includes an assessment of the company’s general environment. The paper includes an evaluation of the organization’s industry operating environment. The paper is 1,050 to 1,400 words in length. Copyright © 2017 by University of Phoenix. All rights reserved. Comments: 3 Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 12 Content Met Writing Guidelines Met Partially Met Not Met 3.5 #/3.5 Partially Met Not Met Total Available Total Earned 1.5 #/1.5 5 #/5 Organization The tone is appropriate to the content and assignment. The introduction provides a sufficient background on the topic and previews major points. Paragraph transitions are present, logical, and maintain the flow throughout the paper. The conclusion is logical, flows from the body of the paper, and reviews the major points. Mechanics The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Assignment Total # Additional comments: Copyright © 2017 by University of Phoenix. All rights reserved. Comments: Comments: 4
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Explanation & Answer

Attached.

Running head: DATA SYNC ENVIRONMENTAL SCAN

Data Sync Environmental Scan
Student’s Name
Institution

1

DATA SYNC ENVIRONMENTAL SCAN

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Data Sync Environmental Scan
Successfully implementing a business plan is not always dependent on the effectiveness
of the various policy measures put in place by the management team. In most cases, the failure of
to conduct an appropriate market analysis before investing necessitates contingency measures in
the policy implementation process, which leaves the chances of success to the probability of the
contingency plan’s effectiveness. Consequently, every investor ought to conduct due diligence in
preferred market, in which case identification of the characteristics therein would aid in making
the soundest decision on the investment. There exists a vast range of business startups in which
one could engage within the online retail industry owing to the high increase in the number of
such retail stores. Availability of information before purchase decisions is one of the most
demanded aspects within the online purchase community, and such provides an investment
opportunity within the niche.
Data Sync
Data Sync is a potential startup company which would partner with the various online
retailers to provide a detailed analysis of consumer trends in relation to various products over a
particular period. Notably, consumer interests in a particular good often influence consumption,
and it could be possible for consumers to market various goods based on the level of
consumption over a certain period (Yanagita & Onozaki, 201...


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