Description
# 1 Discuss ethnic and racial subcultures.How do consumer identity derives from “we” as well as “I.” 150-200 words.
#2 Discuss subcultural stereotypes. How does our memberships in ethnic, racial, and religious subcultures often guide our consumption choices? 150-200 words
#3 What is acculturation?150 words
Explanation & Answer
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Running head: ETHNIC AND RACIAL SUBCULTURES
Ethnic and Racial Subcultures
Name
Institution
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ETHNIC AND RACIAL SUBCULTURES
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Ethnic and Racial Subcultures
#1
Culture is the how people tend to view products thus making sense of other people as well as
well their consuming behavior. It can also refer to the concept that leads to consumer behavior
that is seen as the memory of the community in a collection. Subculture on the other is the
distinct culture group existing as an identifiable segment in a large society. For instance, social
class, nationality, language, religion, gender as well as age (Parrillo, 2015). Ethnic and racial
subcultures are the self-perpetuating gr...
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