​Analysis and Write a report of 5 pages regarding the case study attached.

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Analysis and Write a report of 5 pages regarding the case study attached.

Please read the case study attached carefully and create 5 pages report by analyzing, criticizing and give recommendation about the case.

Aspect of the Report analysis should include strategic management, human resource management, financial management …ect.

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Explanation & Answer

Attached.

SURNAME 1

Student:
Professor:
Course:
Date:
Case Study Analysis
Introduction
Facebook is the largest social networking site in the world with over 1.3 billion active
users. The company, as of 2014, recorded a revenue of $3,851 million. The company ventured
into advertising in 2014, opening an audience network that allowed advertises to run ads on third
party mobile applications. Facebook created a mobile advertising distributor, similar to MoPub
by Twitter directed at attracting business for the company’s audience network. Created in 2004
by two Harvard University students, Facebook has grown to surpass competitors like Google and
Amazon in market share and the number of users in the social networking industry. The present
essay is an analysis of Facebook’s internal and external issues, and formulating
recommendations that the company can implement to address these issues.
Internal Issues
Facebook Inc. aims to give people power to share and open the world more, make it
connected. There are three tenets that make the company’s vision, connecting friends and family,
discovering news across the world, sharing and expressing oneself. The company has instituted a
code of conduct that guides the company’s personnel to act in accordance with the law and

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uphold honesty and ethics in their dealings (493). Moreover, the company’s employees are
expected to act in the best interest of the company. The organizational structure of the company
is divided into 14 subsidiaries, following a hybrid organizational structure, divided according to
region and product. According to experts in the field, the company’s structure has been deemed
too complex, where duties are duplicated and recommendations have been made to create a
strategic business unit structure (493).
Financial Management
Based on the com...


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