Research DesignResearch design refers to the specific type of study that you will conduct. Research design is normally consistent with one’s philosophical worldview and the methodological approach the researcher chooses. In this case, you are using a quantitative methodology. As we have discussed in this course, quantitative research designs can be experimental and non-experimental. You will be using a non-experimental design that can include descriptive statistics, correlational or causal-comparative research methods.Research methods refer to specific procedures selected based on the chosen design. This is where you will provide detail on how you collected and analyzed your data. For quantitative methodologies, research methods can be quite detailed and require that attention be paid to recruitment, sampling, sampling frame, sample size, surveys, pilot tests, observations, data collection, data analysis, statistical procedures, data interpretation, coding, validity, reliability, generalizability, reporting, etc.For this assignment, you will develop the research design for the Sun Coast project, utilizing this template to complete your assignment.Your Unit III research design submission should include the below elements.Research Methodology: Describe and justify the choice of research methodology and why it was most suitable to solve the problems. Be sure to compare and contrast this choice with the design that was not selected.Research Design: Explain whether the research design is exploratory, causal, or descriptive. Provide the rationale for the choice.Research Methods: Review the research questions and hypotheses you developed in Unit II, and then decide on the most appropriate research methods to test your hypotheses. They might include a combination of experimentation, descriptive statistics, correlation, and casual-comparative methods. Be sure to specify which method will be used to test which research question and hypotheses, and explain why that method was most appropriate. Data Collection Methods: Specify how the data were most likely collected to test the hypotheses. Data collection methods include, but are not limited to, survey, observation, and records analysis. Be sure to specify which data collection method was used to collect the data needed for each research question and hypothesis. Please note that one data collection method could capture the data for several research questions and hypotheses.Sampling Design: Briefly describe the type of sampling design that was most likely used for the data that were collected. Choices include, but are not limited to, random sample, convenience sample, etc. Explain your rationale for your sampling design selection(s).Data Analysis Procedures: Specify which statistical procedures will be used to test each of your hypotheses from among correlation, regression, t test, and ANOVA. Explain why each procedure was the most appropriate choice.The title and reference pages do not count toward the page requirement for this assignment. This assignment should be no less than two pages in length, follow APA-style formatting and guidelines, and use references and citations as necessary.

How we handle conflict can impact the growth, or dissolution, of a relationship. Learning effective strategies to handle conflict can help us manage in ways that lead to improvement in our interactions. In this Discussion, you will consider a relationship in which conflict was not resolved. You will consider the context and what led to the outcome. Using our reading resources, you will then consider “I” statements that could be used effectively to assert your point of view while not blaming someone else or making them defensive. Learning to think about your responses before you experience conflict in the future can help make you a more effective business communicator.To prepare for this Discussion:Read the Communication Program Discussion Guidelines.Read “6.2 Conflict and Interpersonal Communication” in this week’s Learning Resources.Read “Are “I” Statements Better Than “You” Statements?” in this week’s Learning Resources.Read “‘I’ Message” in this week’s Learning Resources.Choose a relationship that you have discussed in this course and a time in that relationship when conflict was not resolved in a good manner. By Day 4Post a response that addresses the following: Provide a description of the relationship and its context (personal, family, or workplace, for example).Describe a conflict that has taken place that did not have a good outcome.Tell us how you could use “I” statements, clarifying questions, and effective nonverbal communication to bring about a more positive outcome. Give specific examples of each.Evaluate the effectiveness of “I” statements within the scenario.

t the end of this course, you will have created a marketing plan for a hypothetical product-based company. Each assignment focuses on a different section of the overall marketing plan. For Assignment 1, you will compile information on the company’s background information, an environmental analysis, your company’s short and long-term goals, and a SWOT analysis.For information on Website analytics, visit Google Analytics at http://www.google.com/analytics/why/.Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.Write a five to six (5-6) page paper in which you:Write an introduction to your company. Describe your company, its location, and the product it makes or the service it provides.Develop an environmental analysis that includes competitive, economic, political, legal, technological, and sociocultural forces.Determine the primary and secondary target markets for your company. Next, analyze the primary and secondary target markets that you identified for your company. Be sure to cover the 4Ps, 5Cs and STP.Decide the main goals that you would like to achieve within the next year (short term) and the mains goals that you would like to achieve within the next five (5) years (long term). Determine the most appropriate ways to measure both short- and long-term goals. Note: Consider the following metrics: tracking downloads of Website content, Website visitors, increases in market share, customer value, new product adoption rates, retention, rate of growth compared to competition and the market, margin, and customer engagement.Develop both a SWOT analysis and needs analysis for your product. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company.Use at least four (4) academic resources as quantitative marketing research to determine the feasibility of your product / service. These resources should be industry specific and relate to your chosen product / service. Note: Wikipedia and other Websites do not qualify as academic resources.Your assignment must follow these formatting requirements:Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.The specific course learning outcomes associated with this assignment are:Analyze the marketing framework including the concepts of the 5Cs, STP, and 4Ps.Develop strategies to assess performance and achieve marketing goals.Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.Evaluate target customer segments and positioning products within these segments.Use technology and information resources to research issues in marketing management.Write clearly and concisely about marketing management using proper writing mechanics.