marketing assignment

zryuryc44
timer Asked: Jul 12th, 2018

Question Description

roman and a minimum of 2 full pages. Please be as detailed as possible. Please include at least 2 creditable references and please list in APA format free of errors and extra word fillers. Please include page numbers at the bottoms of each page ONLY not the top.

Please center headings and for each indent use 6 spaces instead of a tab.

Please let me know if you have any questions.

Please see below for more detailed instructions on requirements etc.

The assessment instructions is a guide for the paper and please answer each bullet in the paper from the assessment portion of the instructions.

OVERVIEW

Analyze the marketing and sales portions of a business plan and provide suggestions for improvement. There is no page limit for this assessment.

Creativity, analysis, and flexibility are necessary for developing and implementing a strong selling plan. In today's fast-paced environment, sales plans are fluid. The ability to critically analyze plans and respond to change is a key skill for today's sales and marketing professionals.

By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:

  • Competency 5: Develop a sales plan.
  • o Describe components of a company's sales approach.

    o Evaluate whether a company's sales plan is effective in relation to a particular marketing context.

    o Propose changes to a sales plan.

  • Competency 6: Evaluate management implications of marketing and sales plans.
  • o Explain how a sales plan affects the implementation of sales strategies.

    CONTEXT

    There is more than one good organizational structure for a marketing plan (including the sales process). A plan is a road map leading to product or company success. In-depth planning and careful implementation can provide a strong foundation for the sales professional in today's fast-paced environment. It is important to note that sales plans also need to be fluid. This means that during the implementation phases of a plan, changes should be made to react to market conditions, competitors, and other environmental factors.

    The Assessment 7 Context document contains important information related to sales activities and the se

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