Comprehensive Analysis of Global Entry MGT/448 Global Business Strategies

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MGT448 Global Business Strategies

Description

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Purpose of Assignment

Perhaps one of the first key decisions a prospective business owner makes is the mode of entry in the chosen country. Making the correct choice will ensure the integrity of the business not only legally, but financially as well. Accordingly, a detailed understanding of the various modes of entry will provide students with the knowledge needed to properly select the appropriate organization.

Assignment Steps

Resources: Suggested but not required: Shamah, Shani. (2011). A Foreign Exchange Primer. New York, NY: John Wiley & Sons.

Search the Internet for vendors who sell this book or inquire about it with a local library.

Compose a 700-1,000 word analysis of the following modes of entry:

  • Turnkey Project
  • Licensing
  • Corporation
  • Franchising
  • Joint Venture

Address the following in the analysis:

  • Discuss and describe the various modes of entry.
  • Evaluate the pros and cons associated with each mode of entry.

Consider the mode of entry for the country you have selected in the Week 2 Individual Assignment.

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Comprehensive Analysis of Global Entry Grading Guide MGT/448 Version 9 Global Business Strategies Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Comprehensive Analysis of Global Entry Grading Guide MGT/448 Version 9 Edited in accordance with University of Phoenix® editorial standards and practices. 2 Comprehensive Analysis of Global Entry Grading Guide MGT/448 Version 9 Learning Team Assignment: Comprehensive Analysis of Global Entry Purpose of Assignment Perhaps one of the first key decisions a prospective business owner makes is the mode of entry in the chosen country. Making the correct choice will ensure the integrity of the business not only legally, but financially as well. Accordingly, a detailed understanding of the various modes of entry will allow the team members the knowledge to properly select the appropriate organization. Resources Required Suggested but not required: Abbott, Riley J. (2015). PESTEL Analysis for Students. London, UK: Science and Management Press of London. Grading Guide Content Met Partially Met Not Met Total Available Total Earned 7 #/7 Partially Met Not Met Comments: Discussed and described the various modes of entry: • Turnkey Project • Licensing • Corporation • Franchising • Joint Venture Evaluated the pros and cons associated with each mode of entry: • Turnkey Project • Licensing • Corporation • Franchising • Joint Venture The analysis is a minimum 700 words in length. Writing Guidelines Organization The tone is appropriate to the content and assignment. Met Comments: 3 Comprehensive Analysis of Global Entry Grading Guide MGT/448 Version 9 The introduction provides a sufficient background on the topic and previews major points. Paragraph transitions are present, logical, and maintain the flow throughout the paper. The conclusion is logical, flows from the body of the paper, and reviews the major points. Mechanics The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Assignment Total Additional comments: # Total Available Total Earned 3 #/3 10 #/10 4
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Explanation & Answer

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Introduction
An entry mode into an international market refers to a channel that a particular
organization or business adopts to penetrate into a new foreign exchange.
Turnkey Project
A turnkey project refers to a foreign mode of entry that companies employ to sell its
products to various nations by establishing itself in that location.
Advantages
This entry mode affects earning economic profits for the business, especially in areas of
limited foreign direct investment.
Disadvantages
On the other hand, a business firm enrolled in a turnkey project lacks long-lasting
interests within the selected location.
Licensing
Licensing is an international contract that enables companies within the selected nation
the ability to utilize the private entity of an issuer.
Advantages
This as an entry mode has a low business risk.
Disadvantages
Licensing can lead to a decline in the potential profit.

Franchising
Franchising is an international entry mode where the semi-independent party pays fees
and royalties to the franchiser to use an organization's brand or tagline and export its services.
Advantages
Franchising capitalizes on an existing strategy.
Disadvantages
Unfortunately, adopting this entity can lead to decreased quality of brand due to limited
control of a franchise.
Joint Venture
An organization can employ this entry mode to share the risk with other parties or to
benefit from the strengths of others.
Advantages
A joint venture can enable a business to enter into a new market, which would be hard to
penetrate without its intervention.
Disadvantages
Local governments impose restrictions on foreign corporations’ invest...


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