Pepsico AssignmentWorth 20 points.Please enumerate your answers.Chapter NineAfter reading chapter nine and watching the chapter nine/ten powerpoint presentation, answer the following questions:Part A: PepsiCo Survey EvaluationWhat is your viewpoint on PepsiCo’s D & I Survey?How does it relates to their D & I goals?What did you think about the components included? Be specific don’t just say they were okay.How is this survey utilized in their D & I initiatives?Part B:Why would it be important to have senior leadership support in D & I (Diversity & Inclusion) goals and activities?How could diversity training help to achieve the outcomes from table 9.2? Who would need to be trained?Choose two of the companies beginning on powerpoint slides 8 through 13. The powerpoint slide seven states to do the following for your two companies:State where you think the company is at when the lawsuit occurred: exclusion, symbolic inclusion, prescribed inclusion, inclusion—see chapter nine/ten in book for definition.Where do you think they are today?Read article in slide 17 (by double clicking the link or right clicking it) titled: headscarf,What is your opinion?Do you think it is easy to fight discrimination against large companies? Why or Why not?If the link does not work, go to google chrome and the type the following: houston chronicle Muslim woman denied job over head scarf wins in Supreme Court

Instructions Your analysis should cover all aspects related to promoting the product, including promotion to the customer and to other promotional audiences: Analyze the sales process or techniques and how it impacts marketing and sales plans. What suggestions do you have for potential improvements? Analyze choices of who represents the product. Do you consider the choices to be optimal? Analyze the company's communication strategy, including both the communication channels and the media. Analyze the effectiveness of the promotion strategy, including how promotional efforts affect decisions for the marketing and sales plans. What are the cost implications of the promotion strategy? Analyze the implications of the company's integrated marketing program, including the impact on business economic success. Cite any sources you use. Be sure your analyses present a focused purpose through strong organizational skills. Also be sure to present evidence through strong paraphrasing/summarizing and appropriate tone and sentence structure.