Description
Basically, I need 4-5 pages on the product Carol's Daughter. Can you follow the Marketing Analysis Report I sent. Also can you include my personal mission statement with the Internal and External Environment, can you read All the attachments to incorporate everything that the professor is asking. This the first part of the assignment. I believe L'Oreal bought Carol's Daughter.
Unformatted Attachment Preview
Purchase answer to see full attachment
Explanation & Answer
Please find attached. In case you need edits, feel free to let me know.
Surname 1
Name
Professor
Course
Date
Carol’s Daughter Marketing Analysis
Introduction
Carol’s Daughter is a company that has its foundation in the State of New York where it
was started over two decades ago. The company has made some interesting strides in the
contemporary beauty and haircare products and from this, it has managed to acquire market
prominence. It is essential to note that the mission statement as outlined by the company is to
create and offer products to women of diverse backgrounds and these include haircare, beauty,
and products for the skin (McLymont 24). I believe that this is a very good mission statement
and this is because it outlines the goals of the organization effectively. Going through some
marketing analysis of the external environment for the company is effective in comprehending
the strides to make about the same matter.
Economic Environment
The economic environment about where Carol’s Daughter operates is rather wide, and
the reason for this is the high number of companies that have come up in the contemporary
environment to deal with issues relating to skincare (Davis 53). It is important to review the
various aspects of the economic environment to understand how the company can improve its
finances to make profits while still achieving its mission in the modern environment.
Surname 2
Going through the macroeconomic environment is essential. The interest rates charged by
the providers of the raw materials are rather high, and this makes it rather difficult to make
profits in the environment. It is because of these tax rates that...